About Beth
With more than 25 years of experience as a trusted consultant, executive, and marketer, and with an early business foundation in finance and operational executive appointments, Beth VanStory delivers cutting-edge insights that power business growth. VanStory was the catalyst behind the successful launch of Office Depot’s website – which reached profitability in the first year and earned multiple awards during her reign. VanStory also helmed online used car retailer iMotors, helping the company achieve $62.5 million in Series E funding; and has provided guidance as a board member of shop.org, Michaels Stores and Phthisis Diagnostics.
Executive Marketing Experience
- Chief Thinker and Consultant, Thinkout
- CEO, CMO, and Board Member, AutoSquad
- Advisory Board Member, MomMade Foods
- Board Member, Michaels Stores
- President, iMotors
- VP/GM, OfficeDepot.com
- VP/GM, New Media, The Weather Channel
Education
- MBA, J.L. Kellogg School of Management, Northwestern University
- B.S., McIntire School of Commerce, University of Virginia
- Associate Certified Coach, International Coach Federation
- Strategic Retail Management, Harvard Business School
Expertise
Industry Experience
Specialties
- Digital Marketing
- Omni-Channel Marketing
- Leadership & Team Coaching
- EOS
- Positioning & Messaging
- Digital Transformation
- Channel Strategy
