Deborah Fell Headshot

Deborah Fell

Area Managing Partner, Chief Outsider

About Deborah

A marketing stratey leader, Deborah has a track record of developing effective growth strategies and marketing plans across numerous industries in both the consumer and professional service sectors. Customer-focused, collaborative and creative, Deborah’s reputation is built on helping companies define their strategic marketing positioning, growth and marketing strategies, as well as go-to-market plans that generate business results. As a fractional Chief Marketing Officer and executive, she brings 30+ years of strategic marketing and operational excellence.

Executive Marketing Experience

  • Board of Directors, D+R International
  • SVP, Global Marketing, Marriott International
  • VP, Marriott Senior Living Services
  • CMO, Hastens Beds
  • Division Management, AT&T
  • Product Management, Ecolab
  • Regional Management, McDonald’s Corp.


  • MBA, Business Management, The George Washington University
  • Certified Coach, Coaches Training Institute (CTI)
  • BBA, Marketing, The George Washington University


Industry Experience Specialties
  • Market/Consumer Insight
  • Positioning & Messaging
  • Digital Transformation
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