About Jeff

A hands-on, customer-centric, growth marketer, Jeff has developed and executed marketing strategies enabling B2B companies to exponentially grow in revenue and become category leaders. Jeff is always eager to roll-up his sleeves and get into the trenches with CEOs, go-to-market leaders and executive teams. He is a master at rapidly identifying high-impact opportunities and gaps, implementing quick wins, developing marketing strategies, and applying modern digital and account-based marketing (ABM) best practices to accelerate growth, increase EBITDA, improve marketing ROI and create buzz.

Executive Marketing Experience

  • CMO, Logically
  • CMO, Vidyard
  • CMO and Executive VP, Ipswitch
  • VP of Global Marketing, dynatrace
  • VP of Product Marketing, Compuware
  • GM of Managed Services, NaviSite
  • Senior Director of Product Marketing and Market Development, RSA Security
  • Senior Director ebusiness, Oracle

Education

  • MBA, Concentration in Technology Innovation and Business Strategy, MIT Sloan
  • B.S., Electrical and Computer Engineering, University of California, Santa Barbara

Expertise

Industry Experience Specialties
  • Digital Marketing
  • Growth Strategy
  • Go-to-Market Strategy
  • Positioning & Messaging
  • Demand Generation
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