About Linda

Linda works with healthcare, technology and outsourced services companies to build and execute strategic initiatives that accelerate corporate growth and create great companies. She makes a difference in healthcare by implementing solutions that improve cost and efficiency, increase quality, and actively engage consumers toward better health. As a builder of new functions and high performing teams, she specializes in conceptualizing, developing, and implementing strategic initiatives that capture market share.

Executive Marketing Experience

  • Marketing and Strategy Executive Advisor, Sensentia
  • CEO, Spoke Health
  • Market Executive, Welltok, Inc.
  • SVP, Enterprise Strategy & Marketing Communications, TriZetto, A Cognizant Company
  • General Manager, Oracle Healthcare (Siebel)
  • VP Strategic Development, Premera Blue Cross
  • Manager, Deloitte Consulting, Healthcare Practice


  • MBA, Healthcare & Marketing Focus, University of Pennsylvania - The Wharton School
  • BA, Economics & French, Wellesley College


Industry Experience Specialties
  • Go-to-Market Strategy
  • Product Innovation
  • Positioning & Messaging
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