About Michael

Michael works with healthcare life sciences companies to identify market opportunities and develop products and strategies that drive sales and market share growth. An experienced, goal-driven, and multifaceted strategic business executive, Michael drives success through effective leadership teams, strategic planning, product development, marketing, and operations. A flexible team player with an entrepreneurial mindset and expertise in business development within the US, Europe, and Japan, he cultivates profitable relationships and creates opportunities. With strong business acumen and analytical and critical thinking skills, Michael understands how business model decisions impact operating model design and execution across operations, technology, risk governance, and organizational design.

Executive Marketing Experience

  • Vice President Global Strategy, Aerie Pharmaceuticals, Inc.
  • Vice President Marketing, Aerie Pharmaceuticals, Inc.
  • Independent Business Consultant, Ophthalmology
  • Director Strategic Marketing, ISTA Pharmaceuticals, Inc.
  • Director of Marketing, ISTA Pharmaceuticals, Inc.

Education

  • MBA, Pepperdine Graziadio Business School
  • B.S., Business Administration and Management, California State University, Fullerton

Expertise

Industry Experience Specialties
  • Competitive Strategy
  • Brand Strategy/Refresh
  • Pricing Strategy
  • Positioning & Messaging
Ready to get more done? Let's talk