About Michael

Michael works with technology, SaaS, IoT, communications and IT infrastructure businesses to deliver profitable growth and accelerated market adoption, establishing metrics-based, actionable strategies, go-to-market plans and marketing programs via high performance teams. A growth-oriented executive, Michael drives marketing and sales programs for innovative technology businesses across diverse categories. A hands-on leader of marketing, product and selling teams, he directs the transition from license to subscription models and re-vamps go-to-market programs globally.

Executive Marketing Experience

  • VP Strategy & Corporate Development, M-Files Corporation
  • VP Marketing and Products, Carrier iQ
  • CMO, Edge Communications
  • CEO, Bamboo Solutions Corporation
  • Board of Directors, Savi Technology Inc
  • Interim Marketing Lead, Savi Networks
  • Co-founder and Managing Director, The Chasm Group, LLC
  • Director/VP Marketing, two engineering software startups

Education

  • MBA, Rivier College
  • B.S., Mechanical Engineering - The Ohio State University

Expertise

Industry Experience
  • Wireless & Telecommunications
  • Electronics
Specialties
  • Demand Generation
  • Positioning & Messaging
  • Lead Generation
  • Sales Enablement
  • Market Development
  • Content Marketing Programs
  • New Category Adoption
  • Channel Strategy / Management
  • Multi-channel B2B sales operations
  • Analyst/Influencer Relations
  • Strategic Alliances and Corporate Development
  • Product Management
  • Market segmentation
  • Application Life Cycle Management
  • Digital Transformation
  • Corporate Evangelism
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