About Terri

Terri partners with fashion, lifestyle, luxury, and retail brands, in addition to higher education and non-profits, to reposition brands, develop business strategy, align internal teams, drive marketplace performance, and accelerate growth. An experienced global marketing executive, Terri applies her expertise across all areas of brand marketing, leading teams in B2B and B2C entrepreneurial, private, and public companies, from start-up single brands to multi-billion-dollar, multi-brand portfolios.

Executive Marketing Experience

  • Chief Marketing & Development Officer, Two Ten Footwear Foundation
  • SVP, Brand Strategy, Lividini & Company
  • Chief Brand Officer, Principal, Brand & Soul, LLC.
  • SVP, Global Marketing, Brown Shoe Corporation
  • VP, Global Brand Marketing, Rockport Division, Reebok, International
  • VP, Brand Marketing, Keds Division, Stride Rite Corp.
  • VP, Marketing, The Sak

Education

  • BA, San Jose State University

Expertise

Industry Experience
  • Fashion
  • Luxury
  • Non-Profit
Specialties
  • Market/Consumer Insight
  • Brand Strategy/Refresh
  • Positioning & Messaging
  • Strategic Planning
  • Integrated Marketing Communications
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