Bill is a Chief Outsiders CMO and forward-thinking executive marketing leader. He brings a focused, insights-based approach to helping small, midsize and large B2B and B2C companies achieve their growth goals. He helps clients dig into complex growth challenges, uncover market opportunities, craft strategic growth plans and turn them into reality. Focused on outcomes, nothing satisfies Bill more than helping clients develop and implement impactful and lasting growth solutions.
Bachelor of Arts in Social Sciences with a concentration in Economics and Business Administration, University of California, Berkeley
"Bill brings a unique combination of high-level strategic thinking, vision, marketing excellence with a “roll up your sleeves” and let’s get things done approach. This was extremely valuable to us at The Myers-Briggs Company. Bill has deep expertise in all aspects of the craft of marketing and brings a wealth of contacts from within the industry which helped us get demand generation programs off the ground very quickly. Bill is also an excellent communicator and can navigate tough internal team dynamics with ease and always ensured that he was delivering value. I also found Bill to be extremely methodical in his approach and would highly recommend him to any executive looking to drive change in their organization."
Suresh Balasubramanian, SVP/GM at The Myers-Briggs Company
“Bill has been an incredible professional to work with. I have learned more about marketing leadership in the few months I have been working with Bill than I have in the last 17 years of being in business. Our company has a long journey ahead to grow a strong marketing department, but I finally feel we have the tools necessary to get where we want to go.”
Nathan Strum, CEO, Abby Connect