Nation’s largest provider of Fractional CMO and CSO services to grow mid-market companies promotes CMO with stellar record of leading successful client engagements
SAN FRANCISCO BAY AREA, CA – March 22, 2024 – Chief Outsiders, the nation’s largest provider of Fractional Executive Services to grow mid-market companies, recently promoted Sajal Sahay from the position of CMO to Partner at Chief Outsiders. The experienced marketing executive serves with Chief Outsiders’ team of more than 120 Fractional Chief Marketing Officers (CMOs) and Fractional Chief Sales Officers (CSOs).
“Sajal has repeatedly enhanced client growth with top-tier skills and industry experience,” stated Art Saxby, CEO Founder and Principal. “Making him a long-term Partner in our mutual success recognizes his contribution to clients and Chief Outsiders.”
According to company leaders, a key element of Chief Outsiders’ success is understanding what each person in the organization loves to do. Knowing where they excel, they help them expand their role in that area and industry. Hence, they continue to leverage the new Partner’s strengths to keep the focus on client success as the company’s network of marketing consultants grows.
Recent Client Successes
At Chief Outsiders, new Partner Sajal Sahay works with SaaS, technology, and healthcare companies at all stages to grow revenues, launch new products and re-position existing brands for growth. Recent successful engagements illustrate his value to clients.
At Silver Tree Services and Consulting, he worked closely with the CEO and President to plan and successfully execute the company's first annual CIO Summit. Completed within a three-month timeframe, the summit positioned Silver Tree as an innovation-focused leader in the MSP space. It also served as the venue to launch the company's new product, the industry's first for SMEs, that guaranteed quantifiable productivity gains and tangible business results.
And at Language Scientific, in close collaboration with the VP of Sales & Marketing and the company's external digital advertising agency, Sahay revamped the in-bound demand gen program. From honing the target customer to A/B testing of search, advertising copy, and sign-up landing pages, the team utilized an agile approach that increased monthly high-quality leads by more than 50%. The effort significantly reduced the cost per lead and was completed within four months.
About Chief Outsiders
Chief Outsiders, the nation’s leading Executives-as-a-Service firm, helps CEOs identify and deploy the fractional marketing and sales executives they need to accelerate growth. The firm’s cohesive team of more than 120 fractional executives act as Strategic Operators™ to achieve results. They blend insight, strategy, and execution to deliver revenue engines that drive long-term profitable growth for businesses.
Chief Outsiders’ fractional executives drive growth strategy and execution plans by offering instant access to talent with highly customized and flexible engagements. Having served on the executive teams of more than 1,850 client companies, each Chief Marketing Officer and Chief Sales Officer has led marketing or sales at a diverse set of large corporations, including many Fortune 500 firms. Inc. Magazine has recognized Chief Outsiders for ten consecutive years as one of the 5,000 fastest growing privately held companies in the US. The company was also recognized as a Forbes Small Giant in 2019.
“The Growth Gears: Using a Market-Based Framework to Drive Business Success,” is an Amazon #1 best-seller for business owners and CEOs co-authored by Chief Outsiders’ CEO Art Saxby and Principal Pete Hayes. For additional information about the companies and CEOs who trust Chief Outsiders as their premier source for business growth acceleration, visit us at www.chiefoutsiders.com.
CONTACT: Sterling Wilkinson, SWilkinson@ChiefOutsiders.com