News & Press Releases

Stay up to date on Chief Outsiders
Chief Executive: Looking For An Edge In 2021? Broker Peace Between Sales And Marketing

Chief Executive: Looking For An Edge In 2021? Broker Peace Between Sales And Marketing

1.15.2021 | Paul Sparrow

About 10 percent of a company’s annual revenue is squandered when these teams work at cross purposes. Here's how to fix that. Read the full Article here.

Acclaimed B2B Software CMO Angus Robertson Joins Chief Outsiders’ Tribe of Fractional Executives

Acclaimed B2B Software CMO Angus Robertson Joins Chief Outsiders’ Tribe of Fractional Executives

1.5.2021 | The Chief Outsider

Robertson earned accolades for transformative marketing results at public, private, and PE-backed software companies

Chief Executive: 5 Trends That Will Impact Sales Craft In 2021

Chief Executive: 5 Trends That Will Impact Sales Craft In 2021

1.5.2021 | Don Lee

Over the next five years, the rise in digital interactions between buyers and suppliers will break traditional sales models. Here are five guidelines to ensure that your business is the 'disruptor,' not the 'disrupted.' Read the full Article here.

Concrete Decor: Get ready for the new year with a 2021 marketing plan

Concrete Decor: Get ready for the new year with a 2021 marketing plan

1.5.2021 | Per Ohstrom

As markets gradually start emerging from COVID-19, a good solid market presence will become more important than ever. Read the Article here.

Luxury Daily: Evaluating the viability of AI in the workplace

Luxury Daily: Evaluating the viability of AI in the workplace

12.18.2020 | Christa Martin

Artificial intelligence is becoming a key feature of customer service, on its way to rivaling the human kind. Read the Article here.

Chain Store Age: Achieve success with AI chatbots

Chain Store Age: Achieve success with AI chatbots

12.15.2020 | Christa Martin

There is little question that the rate of automation in business is accelerating. As such, businesses that have not yet invested in basic automation systems like consumer-facing chatbots must now grapple with the question of whether to invest time and capital into the development of such systems. Read the Article here.

PromotionWorld: 5 Trends That Will Impact Sales Craft in 2021

PromotionWorld: 5 Trends That Will Impact Sales Craft in 2021

12.11.2020 | Karen Hayward

Most CEOs would nod that the digital revolution is underway, but plenty haven’t fully understood what this means for their sales efforts. Here are five guidelines to ensure that your business is the “disruptor,” not the “disrupted".  Read the Article here.

PMQ Pizza Magazine: 12 Trends That Will Impact the Restaurant Industry in 2021

PMQ Pizza Magazine: 12 Trends That Will Impact the Restaurant Industry in 2021

12.1.2020 | Doug Reifschneider

Restaurant marketing strategy, design and internal systems will evolve for independents and chains alike in the coming year, says Doug Reifschneider of Chief Outsiders. Read the full Article.

HostReview: How Modern Businesses Achieve Success With AI Chatbots

HostReview: How Modern Businesses Achieve Success With AI Chatbots

11.16.2020 | Christa Martin

The AI boom is well underway. Christa Martin shares how the best chatbots accelerate organizational goals, sales, and customer experience.

Chief Executive: 3 Tips For Developing A Sky-High Growth Plan

Chief Executive: 3 Tips For Developing A Sky-High Growth Plan

11.16.2020 | Karen Hayward

Middle market companies are ambitious to grow, but they need the right marketing strategy that can guide the whole enterprise to new heights.