News & Press Releases

Beth Somplatsky-Martori

Beth works with industrial and consumer durable goods companies to develop and execute omni-channel strategies that accelerate growth and optimize profits. She helps B2B and B2B2C companies across multiple business sizes identify actionable insights to develop integrated go-to market strategies and tactics that accelerate profitable growth across multiple market channels. A strategic marketer, who operates at the nexus of technology, innovation and creativity, she has specialized in differentiating brands, products, and pricing within the same category across multiple and complex distribution networks.

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Consumer Marketing Executive Joins Chief Outsiders to Drive Client Revenue Growth and Deliver Successful Exits

6.16.2026 | Posted by The Chief Outsider

With 20 years of P&L leadership, Nando Zucchi partners with CEOs to build brands that win in the market and drive measurable financial results as a fractional CMO.

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SiteProNews: Demystifying Market Research: Empowering Mid-Market Success Through Data-Driven Insights

8.25.2023 — Leading a mid-market company has never been more challenging than it is today. Barely having had the time to adjust to a post-pandemic market—with its massive impact on buyer needs and the customer journey—companies are now confronted with a looming recession and record inflation. So what can CEO’s do? Only data-driven marketing decisions can help companies navigate these uncharted waters. Read the Full Article here.

YFS Magazine: Market Research: Empower Mid-Market Success Through Data-Driven Insights

7.24.2023 — Only data-driven marketing decisions can help companies navigate these uncharted waters. Read the Article here.