5 Trends That Will Impact Sales Craft in 2021

5 Trends That Will Impact Sales Craft in 2021

Dec 16, 2020 11:47:49 AM | Posted by Don Lee

Most CEOs would nod that the digital revolution is underway, but plenty haven’t fully understood what this means for their sales efforts. Here are five guidelines to ensure that your business is the “disruptor,” not the “disrupted.”

COVID is accelerating the transition online—even for B2B enterprises—which means that CEOs need to ensure their sales teams have the digital skills and the tools of engagement to win buyers, all without straying from the timeless principles that still apply. 

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