EOS® Turns Entrepreneurial Vision Into Disciplined Execution, Installing Habits – Vision, Traction, And Process Excellence

That Keep Leadership Teams Aligned And Companies Running Smoothly.

Yet, many EOS-run companies lack the full go-to-market engine to accelerate top‑line growth.

That’s where Chief Outsiders comes in.

Our fractional sales and marketing experts apply our proven Growth Gears™ Methodology – Insight, Strategy, and Execution – to unlock market‑facing opportunities and build the scalable engine for growth that perfectly complements the EOS.

The Growth Gears

Together, we deliver the best of both worlds: traction and acceleration – giving
EOS® Implementers a powerful new lever to break client growth ceilings.

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Discover The Five Essential Success Factors That Help EOS®-run Companies Accelerate Growth By Aligning Their Go-to-market Strategy With The EOS Framework.

From clarifying your Target Market to executing high-ROI Rocks, this guide shows how to layer insight, strategy, and execution onto your V/TO™—so vision turns into measurable traction.

Download our Five Critical Success Factors Guide

The Marketing Challenges of
EOS Implementation

Implementing EOS is not just a strategic decision. It is a human transition that relies on real
people adapting to change.

Resistance to Change
Discomfort during change is normal. It signals a need for reassurance rather than criticism.
Lack of Leadership Commitment
When leaders waver, the rest of the organisation quickly loses confidence.
Inconsistent Application of Tools
Using only select parts of EOS weakens its impact, because its tools are designed to work together.
Overwhelming Complexity
EOS is simple at its core, but without proper guidance the routines can feel demanding.
Failure to Address the Right Issues
Teams often focus on surface problems instead of correcting the true cause.
People in the Wrong Seats
This challenge is not only about capability. It is equally about alignment with core values.

How Chief Outsiders Can Work With
EOS Implementers™ And Their Clients

Fractional Resources To Supplement Client Teams

Chief Outsiders fractional CMOs, CSOs, and Team Outsiders execution resources embed into client organizations – as much and for as long as needed – to add seasoned leadership and execution capabilities needed to bring the Marketing Strategy and Rocks to life.

  • Fractional CMO/CSO to drive Marketing Strategy and Rocks
  • Team Outsiders™ execution team to fill Marketing and Revenue Operations resource gaps in client organizations

Tools and Resources

Not ready for a deeper conversation yet? We’ve built the ready-to-use tools below for EOS® Implementers to download for use with your clients.

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Three Uniques™ Pressure Test

Check if your client’s Three Uniques™ are widely known and truly different.

About This Tool

Download This Tool

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ICP + Target List Exercise

Help your client define their best customers to build a focused target list.

About This Tool

Download This Tool

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Marketing / Go-to-Market Rocks & Scorecard Worksheet

Turn goals into quarterly Rocks with clear owners and KPIs.

About This Tool

Download This Tool

Hear From EOS Implementers

Chief Outsiders helped us uncover hidden opportunities and communicate from a perspective that resonated with our audience, elevating our practices and driving real success.

Working with Chief Outsiders gives me expert support without paying for a full team. My job is to run the company, my Fractional CMO’s job is to grow it.

Working with Chief Outsiders is like recharging your company’s batteries. It helped us to step back, look at things and then go forward with renewed initiative.

Our Dedicated
Team of Professionals.

Unique to Chief Outsiders, our GrowthImpact Councils collaborate with your fractional executive on insights to refine your plans, while the GrowthGears℠ OS platform integrates
AI-driven best practices, benchmarking, and execution frameworks to accelerate results.
All of our executives work with clients nationwide.

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Beth Somplatsky-Martori

Partner & CMO

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Denise Steinbring

Partner, Chief Marketing Officer & Chief Learning Officer

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Chris Wallner

Partner & CMO

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Per Ohstrom

Partner, CMO & CGO

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Tom Peterson

Partner & CMO

Help Your Clients Accelerate Their Market Traction.

Contact Us To Schedule Your Complimentary Consultation.

Schedule Your Free Consultation
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Final Thought

A focused Target Market is more than a bullet point on a slide. It’s the foundation of your brand, your messaging, your go-to-market plan, and your growth. Nail it, and the rest of your execution gets easier.

Schedule Your Free Consultation

Help Your Clients Accelerate Their Market Traction.

Schedule Your Free Consultation