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Accomplished Financial Services Marketing Leader to Drive Growth for Chief Outsiders Clients
Tom Arduino, a senior marketing executive with 20 years B2B and B2C experience to make big things happen for FinTech, SaaS, and digital payments clients as a Chief Outsiders fractional CMO.
Forbes: How Marketing Leaders Can Encourage Experimentation And Risk-Taking
9.23.2024 — Experimentation and risk-taking are essential for a marketing team’s growth. When you’re a marketing leader, finding ways to support calculated risks not only enhances creativity but also drives long-term success. Forbes Communications Council members share how they motivate their teams to step outside their comfort zones and why doing so is critical to achieving breakthrough outcomes. Find out how you can empower and encourage team members to try new ideas and deliver stronger results. Read the Article here.
Chuck Dushman Promoted to Area Managing Partner at Chief Outsiders, Helping Companies Tackle their Growth Challenges and Opportunities
9.16.2024 — Nation’s largest provider of Fractional CMO and CSO services to grow mid-market companies promotes Partner and CMO with a stellar record of business development
Recognizing Leadership and Commitment, Chief Outsiders Promotes Dina Baker to Area Managing Partner
9.11.2024 — Nation’s largest provider of Fractional CMO and CSO services to grow mid-market companies promotes dedicated, award-winning Partner and CMO
Professional Services and Technology Sales Leader to Grow Revenues for Chief Outsiders Clients
8.28.2024 — David Rozanski, a dynamic, entrepreneurial executive with a stellar record of leading high-profile organization sales, joins Chief Outsiders to help transform growing companies
Chief Outsiders Recruits Veteran CFO to Enhance Client Success and Strengthen Leadership Team
8.20.2024 — Nation’s largest provider of Fractional CMO and CSO services to grow mid-market companies adds 30-year financial and business expert to executive ranks as company scales
CEOWorld Magazine: The Evolving Role of Midsize Company CEOs in AI Integration
7.18.2024 — As artificial intelligence (AI) continues to revolutionize various industries, the role of CEOs, especially in midsize companies, is undergoing a profound transformation. This essay delves into the evolving responsibilities of CEOs in the age of AI, highlighting the critical leadership skills required to harness AI’s potential effectively and responsibly. Read the full article here.
Growth Focused Consumer Products Marketing Leader to Propel Growth for Chief Outsiders Clients
7.16.2024 — Tom Peterson, a business strategist with 25 years of proven success to develop and execute omni-channel growth strategies for clients as a Chief Outsiders fractional CMO.
MarketingProfs: Where to Look for the Right KPIs for SaaS Marketing in Uncertain Economic Times
7.1.2024 — Persistent uncertainty about the economy's near-future is bound to make the remainder of the year an unnerving time for any business—and none more so than the SaaS companies that often serve increasingly frugal businesses on a subscription basis. Not to mention the exponential increase in competition. Unfortunately, such caprice is the nature of market predictions and fluctuations, and the confusion is unlikely to settle anytime soon. How, then, are executives meant to market with foresight and avoid pouring time and resources into low-ROI tactics? The answer lies in selecting those marketing key performance indicators (KPIs) that assist in navigating uncertainty. Read the Article here.
Healthcare and SaaS Executive Sales Officer to Drive Sales Growth for Chief Outsiders Clients
6.19.2024 — Michael Regnier, a highly accomplished executive sales leader with a proven track record of driving revenue growth, joins Chief Outsiders to help transform growing healthcare companies