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Xeicon: Survey: Problem-Solving Is Great, But Making Money Is Better
Posted by The Chief Outsider
A look at the conclusions from “Market Trends 2020,” a new report from Chief Outsiders, a network of top CMOs. The bottom line: We have become accustomed to marketing being driven by buzzwords like “customer engagement” and “focus on the customer,” but those things now must be tied to real, measurable company growth.
5.20.2020
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