LOS ANGELES, CA – September 9, 2019 – The Southern California Chapter of ANA Business Marketing (SoCal ANA B2B) will host the B2B Marketing Expo, a free event, October 2-3 at the Los Angeles Convention Center. Chief Outsiders Partner and CMO Kirk Thompson, a seasoned marketing executive and business advisor, is part of a six-person group of professionals leading a masterclass entitled Becoming Your Company’s Key Growth Engine. SoCal ANA B2B, the masterclass sponsor, serves the local business marketing community through training, education, professional development programs, and peer networking events.
The masterclass sessions kick-off with insights to demystify SEO and empower companies to win online. The next session provides a peek into new data from a global study that can help marketers understand the connected customer and transform their business. SMB attendees will learn how to sharpen their marketing plan from complexity into simplicity. Corporate marketers will gain new strengths and insights into the human dimension of digitalization and marketing. The masterclass concludes with a session for technology marketers who will discover the latest trends and opportunities in ABM personalization.
In addition to the masterclasses, attendees will be able to hear more than 250 speakers and network with 10,000+ CEOs, CMOs, Marketing Directors & key decision makers throughout the two-day event.
To learn more about the event and get your free tickets, visit the event website.
About Chief Outsiders
Chief Outsiders, LLC is a nationwide "Executives-as-a-Service" firm, with 70 part-time, or fractional, Chief Marketing Officers (CMOs) engaged from coast-to-coast. Unlike other strategic marketing and management consulting firms, each CMO has held the position of VP Marketing or higher at one or more operating companies. Chief Outsiders have served on the executive team of over 800 client companies to drive growth strategy and execution plans for a fraction of the cost of a full-time executive.
Because of its market-based growth plans, quality of leadership, and experienced team, Chief Outsiders has been recognized for the past six years by Inc. Magazine as one of the 5,000 fastest growing privately held companies in the US, and was recognized in 2019 as a Forbes Small Giant. Chief Outsiders’ CEO Art Saxby and Principal Pete Hayes are the co-authors of “The Growth Gears: Using a Market-Based Framework to Drive Business Success,” an Amazon #1 best-seller for business owners and CEOs. For additional information about the companies who trust Chief Outsiders as their premier source for business growth acceleration, click here.
Topics: Press Release9.9.2019