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B2C and B2B Marketing are Converging: Will You Adapt?

B2C and B2B Marketing are Converging: Will You Adapt?

12.5.2019 | The Chief Outsider

In a recent article for Site Pro News, Chief Outsiders CMO Kim Salzer discusses what B2B and B2C companies can learn from each other and how they are more alike than many marketers realize.