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Accomplished Financial Services Marketing Leader to Drive Growth for Chief Outsiders Clients
6.18.2025 | Posted by The Chief Outsider
Tom Arduino, a senior marketing executive with 20 years B2B and B2C experience to make big things happen for FinTech, SaaS, and digital payments clients as a Chief Outsiders fractional CMO.
Recent Posts

Western Grocer: 5 Principles for CPG CEO Success in a Value-Driven Market
3.13.2023 — There is no one-size-fits-all playbook for what lies ahead, but any CPG chief executive who is concerned about their company’s ability to thrive in 2023 and beyond, will profit greatly from abiding by the following five principles for success in a value-driven market. Read the full article here.

Three Ways to Use Predictive Analytics to Grow Business
10.28.2019 — In a recent article for CPGmatters, Chief Outsiders CMO Adriana Lynch discusses how your business can use predictive analytics to succeed in today's competitive marketplace.
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