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The Chief Outsider
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Chief Outsiders Names Dawn Werry President
Leadership move supports the firm's expansion from fractional CMO pioneer to fully integrated growth system
Recent Posts
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Chief Outsiders Promotes Marketing and Growth Leader, Anka Twum-Baah, to Area Managing Partner
7.8.2025 — Nation’s largest provider of Fractional Executive services to grow mid-market companies promotes Partner & CMO with a strong track record of business transformation and client success to Area Managing Partner

Chief Outsiders Promotes Chuck Dushman to Managing Partner to Ensure Client Success
7.8.2025 — Nation’s largest provider of Fractional CMO and CSO services to grow mid-market companies promotes Area Managing Partner with stellar record of business development
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Accomplished Financial Services Marketing Leader to Drive Growth for Chief Outsiders Clients
6.18.2025 — Tom Arduino, a senior marketing executive with 20 years B2B and B2C experience to make big things happen for FinTech, SaaS, and digital payments clients as a Chief Outsiders fractional CMO.
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Nationally Recognized Social Impact Executive to Drive Growth for Chief Outsiders Clients
6.17.2025 — Known for driving growth in complex environments with diverse challenges, Lesleigh Irish-Underwood to make big things happen for clients as a Chief Outsiders fractional CMO/CDO.
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Strategic Healthcare and Publishing Executive to Drive Growth for Chief Outsiders Clients
6.12.2025 — With a consistent record of transforming complex companies, Janell Pittman to drive growth and meaningful change for clients as a Chief Outsiders fractional CMO.
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Healthcare Performance Marketing Executive to Drive Growth for Chief Outsiders Clients
6.10.2025 — Data-driven marketing executive Chris Bird to now drive EBITDA growth, new patient volume, and enhanced patient experiences for clients as a Chief Outsiders fractional CMO.

PE-Owned Ready Credit on Track for Sustained Growth with Disciplined Chief Outsiders Approach
4.25.2025 — Chief Outsiders Fractional CMO, Chris Wallner, used market insights to develop a repeatable go-to-market process to enable expansion into new verticals.

Chief Outsiders Acquires Jauntboards, and Launches Industry First and Only AI-Powered Growth Acceleration Platform
3.25.2025 — HOUSTON, TX – March 25, 2025 – Chief Outsiders, the leading provider of fractional go-to-market strategy and execution services, has announced the acquisition of Jauntboards, an AI technology company specializing in advanced sales and marketing intelligence and collaboration. The acquisition marks another bold step in Chief Outsiders' mission to revolutionize growth for mid-sized businesses and private equity-backed companies.

B2B Go-to-Market Leader to Drive Growth for Chief Outsiders SaaS Clients
3.25.2025 — Tadashi ‘Tad’ Egami, with 25 years of experience in B2B sales and marketing across various industries for mid-market companies, to make big things happen for clients as a Chief Outsiders fractional CMO