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Houston Business Journal: How to boost sales by emphasizing your marketing team

Houston Business Journal: How to boost sales by emphasizing your marketing team

Posted by Paul Sparrow
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Here's how small, midsized and large companies tend to allow the dysfunction between sales and marketing, and what steps can be taken to foster cooperation and increase revenue. Read the full Article here.

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Paul Sparrow

Paul Sparrow

Paul Sparrow is a Managing Partner based in Charleston, South Carolina. He places battle-tested CMOs and CSOs in right-sized client engagements to generate growth strategies that achieve revenue acceleration and profitability. Paul is a business growth expert with over 30 years of strategic development and execution in a variety of industries and organizational settings, including Fortune 50, startups, turnarounds, and emerging growth. He can be reached via email at psparrow@chiefoutsiders.com or at (615) 351-7189.

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