.png?width=1500&height=398&name=CO_Corporate%20Logo%202021_4C_HOR_FNL-1%20(1).png)
Turning Customer Insight into Customer Value
Fri, Sep 25, 2026 |
This blog is part of Chief Outsiders’ New Growth Imperative series, designed to help CEOs and leadership teams engage executive decision-makers at targeted strategic accounts by turning deep insights into compelling customer value.
Can Your Product Be Easily Replaced?
Sun, Aug 12, 2012 — Have You Heard of Wally Pipp? Pipp was the first baseman for the New York Yankees in 1925. Folklore has it that on June 2 he asked to sit out the game because of a headache. The coach substituted Lou Gehrig, and that was the beginning of Gehrig’s streak of 2,130 consecutive games. What would happen to your product if it was replaced by a competitor, or worse, from another industry altogether?