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Luxury Daily: Does marketing change in an inflationary environment?

Luxury Daily: Does marketing change in an inflationary environment?

Posted by Paul Sparrow
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Many business owners are concerned about whether higher interest rates are an inevitability, should inflation continue to run rampant. Though interest rates may uptick modestly, ITR Economics suggests in their June Monthly Trends Report those concerns should not interfere with a business's plans about growing the company and protecting their bottom line, especially in the short term.

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 9.1.2021

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Paul Sparrow

Paul Sparrow

Paul Sparrow is a Managing Partner based in Charleston, South Carolina. He places battle-tested CMOs and CSOs in right-sized client engagements to generate growth strategies that achieve revenue acceleration and profitability. Paul is a business growth expert with over 30 years of strategic development and execution in a variety of industries and organizational settings, including Fortune 50, startups, turnarounds, and emerging growth. He can be reached via email at psparrow@chiefoutsiders.com or at (615) 351-7189.
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