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News & Press Releases
Featured Post
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Veteran SaaS and FinTech Sales Leader to Accelerate Global Sales for Chief Outsiders Clients
With a track record of sales achievement across all sizes of companies, financial institutions and SaaS companies, Calvin Steinhoff joins Chief Outsiders as a fractional CSO to Grow Sales for SaaS and FinTech Clients.
Canadian Pizza Magazine: How should restaurants deal with coronavirus consequences?
3.18.2020 — The coronavirus is already affecting the economy, at least in the short term, with cancelled events, cruises and decreased visitors to retail stores. And for restaurants, this crisis is especially challenging given the industry’s dependence on foot traffic and forced closure by some provinces and cities.
Chief Outsiders Welcomes Blue-Chip CMO Per Ohstrom to its Team of Fractional Chief Marketers
3.18.2020 — Ohstrom works with mid-size to large private and PE-led industrial companies to create and execute strategies for profitable growth
Yahoo!Life: Can Your Business Thrive Despite Economic Challenges Like Coronavirus?
3.18.2020 — Before the appearance of the coronavirus, it was easy to believe that the cash will just keep on flowing. But now the alarming news regarding the spread of the coronavirus and its impact on the economy could easily create the opposite effect, an acceptance that the markets are out of control and the bottom is about to fall out.
Canadian SME Online: Growth Oriented Marketing Begins with Strategy
3.13.2020 — Over-Reliance on Traditional Sales Techniques Are Hurting the Bottom Line
Modern Healthcare: Hospitals balance disclosure and privacy as COVID-19 spreads
3.12.2020 — Hospitals weigh these decisions as they toe a fine line between disclosing accurate information, complying with privacy laws and not inciting fear.
Branding Guru Aurora Toth Joins Chief Outsiders’ Team of Fractional CMOs
3.12.2020 — Toth has fostered brand connectivity for a variety of B2B and B2C enterprises
Luxury Daily: Embrace the new 4Ps: Evolution of the 2020 consumer
1.30.2020 — Embracing the new 4Ps and the evolution of the 2020 consumer.
Pumps and Systems: Bring operational excellence to sales and marketing.
1.8.2020 — What are the larger issues as manufacturers plan for 2020 and how can manufacturers proactively plan for success? Here are six areas of evolution that will impact business performance next year.
Yahoo! Lifestyle: Marketing in a Sea of Tariffs
1.7.2020 — With the tug-of-war between the U.S. and China continuing to threaten businesses by imposing stiff tariffs on products, many continue to worry about their future. This is especially true for manufacturers as they tend to get hit the hardest by tariffs — more so than retailers who are the conduit to the consumer unless you are selling direct.