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Manufacturing and Technology Marketing Executive to Drive Growth for Chief Outsiders Clients
With a consistent record of transforming complex companies, Sabrina Donley to drive growth and increase marketing ROI for clients as a Chief Outsiders Fractional CMO
Business Traveller: How Brands Can Manage a Travel Industry Crisis
3.25.2020 — Deborah Fell gives sound advice for fractional corporate leaders navigating through shakey times.
30 Seconds: Traveling & the Coronavirus: How Brands Can Manage a Travel Industry Crisis Like Coronavirus
3.25.2020 — Travel isn't always a bed of roses. As the Corona Virus outbreak tops 93,000 in dozens of countries, it's an appropriate time to offer advice on how to handle an industry crisis.
American Marketer: 8 Tips to Keep your Business Healthy in this Challenging Time
3.24.2020 — While much of today’s information is centered on what companies are doing for themselves and for their people, it is key for them to figure out how to maintain momentum in the face of adversity.
Flow Control Network: How manufacturers can secure supply chains and be part of the solution to the coronavirus crisis
3.23.2020 — During this pandemic, look at your company’s policies and practices, and review your risk and adjust your risk mitigation plans, such as qualifying secondary suppliers for your approved vendor list.
Today's Restaurant: How Should Restaurants Deal with Coronavirus Consequences
3.23.2020 — The Coronavirus is already affecting the economy, at least in the short term, with cancelled events, cruises and decreased visitors to retail stores. And for restaurants, this crisis is especially looming given the industry’s dependence on foot traffic and forced closure by some cities.
Empowering Pumps & Equipment: How Manufacturers Can Secure Supply Chains and Be Part of the Solution to the Coronavirus Crisis
3.23.2020 — It’s no surprise that the coronavirus is impacting manufacturing, with production site shutdowns and travel and meeting restrictions. In fact, last month, IHS Markit estimated that manufacturing was the third most impacted industry, behind wholesale and services.
Luxury Daily: How to inoculate your business against an economic slowdown with high-leverage marketing
3.20.2020 — As the COVID-19 virus spreads and causes economic disruptions and unintended consequences in almost every industry, what marketing programs could you implement with little investment, short time-to-market, and an ability to generate additional revenue?
Grit Daily: Can Your Business Thrive Despite the Economic Challenge of Coronavirus?
3.18.2020 — 2020 is turning out to be a mild period of softening likely followed by accelerated growth by year’s end. But the impact of the coronavirus could extend that softening and in an extreme scenario, even lead some markets in to a full blown recession. Although you won’t hear this via most news-worthy mediums, unbiased sources believe this to be the case.
Canadian Pizza Magazine: How should restaurants deal with coronavirus consequences?
3.18.2020 — The coronavirus is already affecting the economy, at least in the short term, with cancelled events, cruises and decreased visitors to retail stores. And for restaurants, this crisis is especially challenging given the industry’s dependence on foot traffic and forced closure by some provinces and cities.