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News & Press Releases
Featured Post
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Healthcare, Technology, and Consumer Products Marketing Leader to Drive Growth for Chief Outsiders Clients
Senior, growth marketing executive, Gokce Sezgin, to scale revenue andbuild high-performance marketing systems for clients as a Chief Outsiders fractional CMO
Business Growth Assessment Tool from Chief Outsiders Delivers Fast and Effective CEO Guidance to Accelerate Growth
9.20.2023 — Chief Outsiders launches a new online tool to help business leaders assess their readiness to achieve sustainable business growth and connect to valuable resources
YFS Magazine: How Purpose-Driven Leaders Deliver Value In A Waning Market
9.20.2023 — Four basic principles business leaders can establish to cultivate purpose that will ballast their brands for years and decades to come. Read the Article here.
Healthcare Business Executive to Drive Innovation, Growth Opportunities, and Enduring Value for Chief Outsiders Clients
9.12.2023 — Visionary leader to identify and develop growth and new ventures opportunities for clients as a Chief Outsiders fractional CMO
American Marketer: Harnessing AI: How to mitigate risks
9.6.2023 — Executives at all levels need to become fluent with the generative AI's uses and set guardrails to ensure that it works in a manner that fits each company’s comfort and requirements. This will enable companies to use generative AI to further their business goals while protecting the company’s trust with the public at a time when opinions are still mixed about AI technology. Read the full Article here.
American Marketer: Debunking 6 common market research myths
9.6.2023 — Six very persistent market research myths will often lead mid-market market research initiatives astray. In what follows, CMO Beth Somplatsky-Martori will examine and dispel these myths. Read the full Article here.
SiteProNews: Demystifying Market Research: Empowering Mid-Market Success Through Data-Driven Insights
8.25.2023 — Leading a mid-market company has never been more challenging than it is today. Barely having had the time to adjust to a post-pandemic market—with its massive impact on buyer needs and the customer journey—companies are now confronted with a looming recession and record inflation. So what can CEO’s do? Only data-driven marketing decisions can help companies navigate these uncharted waters. Read the Full Article here.
Chief Outsiders 10X on Inc. 5000 Fastest-Growing Private Companies List!
8.15.2023 — Adding Chief Sales Officers (CSOs) to its offering of Fractional Chief Marketing Officers (CMOs), the company continues to expand client success, resulting in sustained growth
PR News: 3 Business Decisions that Could Have Forestalled Blackberry’s Demise
8.1.2023 — The dramatic fall of the Blackberry—caused largely by Apple’s disruptive innovation of the iPhone—is now being showcased as a feature film. CMO Tim Manning shares the strategic decisions that all businesses must make to capitalize on opportunities, and the measures they must take to avoid a fate similar to Blackberry. Read the Full Article here.
![CPG Specialist: [Op-Ed] To Revive Their Might, Big CPGs Must Harness Old-School Marketing Wisdom](https://www.chiefoutsiders.com/hs-fs/hubfs/cpg-specialist.png?width=320&name=cpg-specialist.png)
CPG Specialist: [Op-Ed] To Revive Their Might, Big CPGs Must Harness Old-School Marketing Wisdom
7.31.2023 — Unmatched scale is not the biggest advantage. Read the Article here.