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News & Press Releases
Featured Post
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Entrepreneurial Consumer Brand Executive Joins Chief Outsiders to Drive Client Revenue Growth
Fernando Herrera reinvents challenger and legacy consumer products brands to drive client revenue growth, P&L performance, and marketing ROI as a Chief Outsiders fractional CMO.
Chief Outsiders Clients Provide Needed Support During COVID-19 Pandemic
4.28.2020 — Small- and mid-market businesses step up to provide innovations and services to help alleviate Coronavirus’ impact on the U.S.
Chief Outsiders Welcomes Marketing Insights Leader Christa Martin to its Team of Fractional Chief Marketers
4.20.2020 — Martin brings proven approaches, B2B and B2C successes to Chief Outsiders
High-Impact Business and Marketing Leader Carol Eversen Joins Chief Outsiders’ Team of Fractional Chief Marketers
4.15.2020 — Eversen has led strategic and digital transformations for professional services, financial, telecom, media and marketing solutions companies
Chief Outsiders Welcomes Blue-Chip CMO Per Ohstrom to its Team of Fractional Chief Marketers
3.18.2020 — Ohstrom works with mid-size to large private and PE-led industrial companies to create and execute strategies for profitable growth
Branding Guru Aurora Toth Joins Chief Outsiders’ Team of Fractional CMOs
3.12.2020 — Toth has fostered brand connectivity for a variety of B2B and B2C enterprises
Chief Outsiders’ Karen Hayward Earns Accolades for Her New Book, “Stop Random Acts of Marketing”
12.10.2019 — The guidebook for mid-market sales success tops four Amazon.com best-seller lists in its first week of release
The Millennial Food Shift—How CPG Food Companies can Rescue Their Market
11.6.2019 — Chief Outsiders CMO weighs in on the shift in eating habits that has disturbed the business models of food-oriented CPG companies.
Are the Online Retailers Opening Stores Losing Their Minds?
11.1.2019 — In a recent article for Digital Commerce 360, Chief Outsiders Partner & CMO Beth VanStory shares why seeing and feeling certain products makes a difference.
Is Profitability Necessary for a Good IPO?
10.31.2019 — In a recent article for Global Banking and Finance Review, Chief Outsiders Partner & CMO Bill Stewart examines how companies can have successful IPOs before reaching profitability.