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Entrepreneurial Consumer Brand Executive Joins Chief Outsiders to Drive Client Revenue Growth
Fernando Herrera reinvents challenger and legacy consumer products brands to drive client revenue growth, P&L performance, and marketing ROI as a Chief Outsiders fractional CMO.
Recent Posts

Pharma, CPG Marketing Executive Marc Umscheid Joins Chief Outsiders’ Corps of Fractional Chief Marketers
9.10.2019 — Umscheid is noted for powering outsized results

Kirk Thompson, Chief Outsiders Partner & CMO, Leading Masterclass at B2B Marketing Expo
9.9.2019 — Thompson to Present on, "Becoming Your Company’s Key Growth Engine"

Chief Outsiders CMO Ed Valdez to Serve as Moderator for PowerUp Austin Event
8.26.2019 — Austin Chamber hosts event to provide success strategies for Austin business owners
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Chief Outsiders Welcomes Technology Marketing Executive Kimberly Salzer to its Ranks of Fractional CMOs
7.9.2019 — The demand-creation expert joins the “Executives-as-a-Service” firm after powering go-to-market insights for a variety of tech-focused B2C enterprises

Chief Outsiders Elevates Three to Leadership Team
5.23.2019 — Appointment of Mark Coronna, Paul Sparrow and Sharon Spooler to Area Managing Partner comes on the heels of a period of explosive growth at the Fractional CMO firm

Chief Outsiders Selected by Forbes as a Top 25 Small Company for 2019
5.6.2019 — Firm of fractional Chief Marketing Officers lauded as a “Small Giant” for “placing people over profits” in making the 2019 list

Chief Outsiders Earns Repeat Honors As One of Consulting Magazine’s Fastest Growing Firms for 2018
11.8.2018 — “Executives-as-a-Service” firm earns back-to-back accolades on Consulting Magazine’s annual list of organizations disrupting the profession

Consumer Products and Hispanic Marketing Expert Adriana Lynch Joins Chief Outsiders’ West Coast Group of CMOs
9.14.2018 — Multilingual, multi-industry branding and strategic marketing specialist is the latest part-time CMO to join the “Executives-as-a-Service” firm

Chief Outsiders CMO Bob Sherlock to Speak at 2018 Modern Distribution Management Analytics Summit
9.5.2018 — B2B marketing expert will offer actionable solutions for growing sales and margins