“I wouldn’t think twice about recommending Dawn Werry or Chief Outsiders to any other firm.” Mike Hagen, VP of Sales and Marketing, Storage Battery Solutions
“We hired a professional organization that always delivered on time what we asked of them. And, that’s exactly what I need as a CEO, so I can focus on growing the organization.” Dominick Colabella, CEO, Rectangle HealthRead More
“Yvonne thought outside the box and suggested that we look at a couple of growth areas that fit very well with our skill sets and experience. With some hard work and a little luck, this direction could double the size of our organization. We’re very excited about that.”
Glen Hilford, VP of Marketing and Business Development, Access Sciences
"[Chief Outsiders] helped us look at our current practices and take them up a notch. They helped us identify some opportunities that had been there all along. By looking at it from a different perspective, and creating analysis and presentation materials that clicked with our target audience, they really helped us to be successful in this endeavor."
Chip Danneker, VP Circulation Distribution, Dallas Morning News
The Dallas Morning News is recognized as one of the nation's oldest, largest and most reputable newspapers. A leading Pulitzer Prize recipient within the industry, it has become a fixture of communities throughout Texas. Unfortunately, the paper's single-copy business -- one-time sales of individual newspapers at retail locations -- was flagging. This business, accounting for about 20 percent of the publication's total sales, had dropped from approximately 225,000 Sunday papers to approximately 75,000 within five years, with total revenues dropping by some $6 million between 2009 and 2012.Read More
“We needed an organization that could hit the ground running. Chief Outsiders was there and provided us with an environment for success. Janet has been a great partner!” Naseer Nasim, CEO, Baker HillRead More
“Paul Sparrow and Chief Outsiders helped us understand where to place our time and effort, enabling us to move forward with confidence and a sound strategic plan, changing the way we work as a company.” Brad Herrmann, President and Co-founder, Call-Em-AllRead More
“With a goal to double the customers and revenue of First Rate, we knew that we needed to consult with experts that knew how to orient our marketing strategies to our strengths. Chief Outsiders took a different approach than other firms we had met with – they wanted to understand our business goals and drivers first and foremost.”Read More
Marshall Smith, General Manager, Service Bureau and Marketing, First Rate Inc.
“We’ve increased our average revenue per sale by 150%, while lowering our cost per sale by over 50%, and we built out better systems that help us forecast and track the financial results of our marketing and sales spending. All of those things translate into better business results and a better customer experience.” Austin Farmer, Director of Global Marketing, Five Stone Tax Advisors
Five Stone Tax Advisors, LLC (Five Stone) is a full-service tax firm with more than a hundred years of combined experience. To grow the business, CEO, JP Krueger sought outside expertise to develop and execute a comprehensive strategic marketing plan. Chief Outsider, Matt Benner, worked with leadership to devise a new go-to-market strategy and brand, build out a new website, identified and implemented the right CRM and financial tracking systems. With their customer acquisition cost down 50% and average revenue per customer up by 150%, Five Stone is enjoying an improved bottom line while providing an enhanced customer experience.
“We’ve had significant success and owe a lot of our growth to our partnership with Chief Outsiders. We think in five years iTexico will be at least a $50 million company.” Anurag Kumar, Co-Founder and CEO of iTexicoRead More
“Clay and Chief Outsiders are the only consultants who have ever delivered any value to us. They brought a lot of resources to the table that we wouldn’t have known to go get. This is the best money we have spent.” Mike Feigin, CEO & Founder, MainStreet AmericaRead More
“Chief Outsiders has delivered significant value to OMEGA Engineering at a critical time during its transition from a traditional company to a modern and forward-looking commercial organization.” Joe Vorih, CEO, OMEGA Engineering
“We have everything we need to go to market, progressing from what was essentially a good idea to a practical launching point.”
Jon Friedland, CEO, Outside Financial
“Karen helped us develop both a cohesive marketing strategy and organizational design that will support our vision and future growth,”
Mike Mansbach, CEO, PunchTab
“We feel confident that we will be able to achieve not only our 2015 stretch goals, but also those that we have established three years out - the arc of the hockey stick.” Kevin Lloyd, Director of Sales and Marketing, TengoInternetRead More
“We were a bootstrapped company that grew organically in revenue and product lines. To help us grow further, we had to think creatively, even if meant finding the executive marketing capacity outside our team.”
Doug Claffey, CEO, WorkplaceDynamics, LLC
“Chief Outsiders will help you weed out the noise and identify what’s most important for your team, allowing you to move forward with confidence.” Geoffrey Grow, Founder and CEO, Service ObjectsRead More
“Thanks to Sharon Spooler and Chief Outsiders, I understand marketing better. I understand how to strategically approach things, which questions to ask, and how to use data to drive results.” Josh Garner, CEO, AvantGuard Monitoring Centers, Inc./FreeusRead More
“We just didn’t have the marketing capability in-house and would have been spinning. Pete clarified the issues.” Mike Martin, CEO, Karis Group
As leadership changes evolved, a leading nationwide professional healthcare services CEO was concerned about the strategic direction of his company. Sales were good but not as strong as they could be, and he felt it was due to the fact that they were maintaining an equal focus on two competing products that had variations between the two.