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In a period of transition, CEO Jan Ryde, sought to rebuild the company’s marketing function and pursue digital transformation.

Trystar - Short and Long-term Strategies to Drive PE Manufacturing Post-Acquisition Revenue Growth

An effective market strategy and product vision mitigated the effects of the 2020 pandemic and put Trystar on a path toward substantial growth.

Art Brand Studios - Growth Strategy to Increase ROI for PE-Owned Art Company

"I'm convinced that the strategies Chief Outsiders helped us put in place, are going to pay off with a very large ROI in the future."

PELITAS - Rapid Assessment, Strategy and Marketing Plan to Accelerate Growth

Reaching a point where leadership sought to capitalize, PELITAS turned to Chief Outsiders to accelerate growth.

Global Hotel Portfolio Brand Re-energizes Employees & Millennial Customer Base

The campaign, led by CMO Deborah Fell, directly contributed to a 1-percentage point gain in market share in a hyper-competitive marketplace.

5 Strategies to Grow a Travel Company

CMO shares the five strategies used to boost growth for a travel company.

Revitalizing a Mature and Declining Baby Products Brand

A creative approach impacting product, positioning and target expansion reversed years of declines, driving double-digit sales growth.

Using Strategic Partnerships and Repositioning to Change a Tired Parts & Accessories Retail Chain into a Leading Wireless phone and New Technology Provider

RadioShack was redirected away from slow-turn private label specialty goods to fast growing name-brand cellular phones, satellite TV & convergent devices.

Becoming Top of Mind and Top of Find for Easy Wireless, Gigabit Internet, TV/Entertainment and Home Security Services

Customer research and strategic planning led to introducing this complex new technology by focusing on how the tech support made adopting new technology easy.

Marketing & Advertising Optimization and Introducing Technology Innovations

Positioning a brand to fight lower priced competitors and developing an app to allow customers to see themselves pre-cut in dozens of different hairstyles.

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