Featured Story

In a period of transition, CEO Jan Ryde, sought to rebuild the company’s marketing function and pursue digital transformation.

Leveraging Consumer Market Research to Build a Winning Retail Strategy

A large, global lighting brand built a strategy that improved consumer ring by 28% at a major home improvement retailer.

Revitalizing a Mature and Declining Baby Products Brand

A creative approach impacting product, positioning and target expansion reversed years of declines, driving double-digit sales growth.

Using Strategic Partnerships and Repositioning to Change a Tired Parts & Accessories Retail Chain into a Leading Wireless phone and New Technology Provider

RadioShack was redirected away from slow-turn private label specialty goods to fast growing name-brand cellular phones, satellite TV & convergent devices.

Al's Formal Wear - Counterattacking Competition by Targeting New Markets

Al’s Formal Wear rents tuxedos through its 100 stores in six states. The brand had been steadily losing market share to the much-larger Men’s Wearhouse brand due to its more aggressive (TV dominant) a...

Client Success Stories

Filter by Industry: