Marketing Consultant Houston TX

Marketing Consulting Company Serving Businesses In Texas   


Customized Business Marketing Consultation Services

marketing consulting company Huston TX


Discover business opportunities and navigate through obstacles to success with our battle-tested marketing consultants.  Chief Outsiders, a 10 times Inc. 5000 company, started in & is proud to continue to be based in H-Town: the energy capital of the world, home of the Houston Astros, and also the largest Rodeo in the world.  Although we help many medium-sized businesses around the country now with our over 120 Fractional CMOs and CSOs, we still have many growing (and fun to work with) clients right here in our own backyard in Houston, Dallas, and Austin, Texas.

Our Experienced Marketing Executives Are Committed to Your Business Growth

Experienced CEOs know when they need a thorough analysis of their marketing strategy and performance. They are interested in understanding if the returns from various email campaigns, events, and digital ads justify the resource investment, and more importantly, why they are not meeting revenue goals. 

In many cases, the issues are related to how marketing is organized, how it is staffed, and how effective the company’s “marketing stack” is. If your marketing outcomes are not meeting expectations, it might be time to utilize business and marketing consultation services. The decision-makers initiate a search and explore different approaches to the problem. Hiring a full-time marketing executive might be unnecessary if they already have an effective team in place. However, they contemplate whether the company might gain more from a Fractional CMO or a marketing consultant.

Hear what Houston-area-based CEO Client, Mike Feigin, has to say about Chief Outsiders


Fractional CMO or Marketing Consultant?

Here are some definitions and considerations regarding different aspects and types of marketing consultants:

Why Hire a Fractional CMO?

find your cmo

A marketing consultation company typically serves as an outsourced, external supplement to your marketing team. They offer services and recommendations from outside, on a fee or retainer basis.

A Fractional CMO (Chief Marketing Officer) is a highly skilled industry marketing expert who functions as a part-time member of your marketing team. Although they may offer similar services as marketing consultants, Fractional CMOs go much further. Instead of merely devising strategy or providing advice, they are often also tasked with overseeing execution and delivering results.


Why Fractional CMOs Make Top Marketing Consultants
The primary advantage of working with a Fractional CMO over an external marketing consultant is their focus on both strategy and execution. They adopt a hands-on approach to various marketing responsibilities, get involved from creation to implementation, and leave your company with a clear path to growth. An external marketing and consulting firm, in contrast, typically adopts more of a hands-off approach to developing your marketing strategy. They work outside your team, deliver marketing and business consulting services, and, unless you grow your internal staff or marketing systems, must be retained year after year.

Fractional CMOs as Integral Marketing Consultants
A Fractional CMO is a vital part of your marketing team, providing similar services but with full commitment and accountability for execution as well, ensuring a robust return on your marketing investment. By offering comprehensive business marketing consulting services, the Fractional CMO oversees all aspects of your marketing strategy and ensures that your team is equipped to continue once the engagement concludes.

Find Your CMO

Director (in house)

Advertising Agency

Marketing / Consulting Firm

Chief Outsiders

Salary, Benefits


Oversees Implementation



Services On Demand




Campaign Oriented


Insightful Processes



Executive Experience



Executive Peer Review


Exec Staff Member (part time)


Contributions of a Fractional CMO Include:

contributions of a fractional cmoBusiness plan development, comprehensive marketing strategy and execution, and  market analysis. Other services include product development and placement strategy, target identification and demographic planning as well as customer experience feedback, social media presence, marketing metrics and ROI. Companies focused on growth utilize the power of marketing to acquire quality leads and accelerate revenue streams. Let our Texas-based (or national, depending on your need) marketing consultants secure your long-term growth with data-driven, cost-effective, and highly customized marketing plans.

The Distinctive Fractional CMO Service by Chief Outsiders

Chief Outsiders matches your company’s needs with a top-tier, C-level marketing executive with industry experience. You and your marketing team will establish a close relationship with your Fractional CMO, facilitating productive collaboration to achieve your goals and accelerate growth. Only Chief Outsiders offers a team of experienced C-level marketing executives. Whether it’s generating more leads, developing departmental leadership, or assisting you in making strategic decisions swiftly, your Chief Outsiders Fractional CMO will address your most challenging growth issues.


How to Choose Your Fractional CMO

how to choose your fractional cmo

Step 1
Discovery Call: Chief Outsiders will schedule a call at your convenience to discuss your unique challenges and growth opportunities

Step 2
CMO Match: We assist in matching your situation and requirements with one or more fractional CMOs, facilitating your selection to ensure you get the right expertise and a good cultural fit.  We have experts in various industries all over the country, but if you need a local Texas-area expert you can meet with in person, we have plenty of those as well.

Step 3
Statement of Work: We create a customized statement of work to achieve the desired outcomes within agreed timeframes and costs

Step 4
Quick Start: Your CMO begins work in a matter of days, working month to month, without a long-term commitment.


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Texas-Based Industries We Serve

Save time, improve revenue growth, and deliver better patient experiences with Chief Outsiders’ top-notch business marketing consulting services.


Whether you are in the software, hardware, or services business, our tech-focused CMOs can help you implement strong lead and demand generation tactics.


Expand your cloud SaaS offerings into new markets and drive sustainable ARR and ARPU growth with data-driven marketing support.

Financial Services

We leverage our vast industry experience and executive-level talent to help financial service firms accelerate growth and enable business continuity.

Professional Services

Our marketing consultants help professional services firms boost client satisfaction, enhance web presence, and ensure steady revenue growth.


By maximizing data analytics and online engagement, we help consumer-focused companies stay on top of changing customer needs and market trends.


Grow your e-commerce store with optimized conversion strategies built to engage the right leads and boost transactions and average order value.

Travel, Hospitality, and Entertainment

We develop and implement B2B and B2C marketing campaigns that engage profitable markets, drive aggressive growth, and minimize costly risks.


Our fractional CMOs help marketing firms identify new market opportunities, increase demand, and ensure efficient process flows.


About Houston

Houston, the most populous city in Texas, is a vibrant metropolis that thrives on diversity, culture, and innovation. Let's delve into what makes this city so remarkable:

Population and Location:

-With a population of 2,302,878 as of 2022, Houston is situated in Southeast Texas, near Galveston Bay and the Gulf of Mexico.

-Houston serves as the seat and largest city of Harris County and anchors the Greater Houston metropolitan area, which ranks fifth in the United States in terms of population.


Historical Root:

-Houston was founded in 1836 at the confluence of Buffalo Bayou and White Oak Bayou, a point now known as Allen's Landing.

-Named after former General Sam Houston, who secured Texas's independence from Mexico at the Battle of San Jacinto, the city has a rich historical legacy.


Urban Landscape:

-Covering 640.4 square miles, Houston is the ninth-most expansive city in the United States.

-It stands as the largest U.S. city whose government is not consolidated with a county, parish, or borough.

-While primarily in Harris County, it extends into Fort Bend and Montgomery counties.


Economic Hub:

-Houston's economy thrives on energy, with a strong presence in the oil and gas industry.

-It houses the Johnson Space Center, contributing to its nickname as "Space City."

-The Texas Medical Center is a world-renowned hub for healthcare and research.


Cultural Scene:

The city of Houston boasts a vibrant arts scene, including the Museum District and the Museum of Fine Arts.

Visitors can explore the historic Heights neighborhood or immerse themselves in the diverse culinary offerings.


Geographical Significance:

-Linked by the Houston Ship Channel, the city serves as an inland port connected to the Gulf of Mexico.

-It plays a pivotal role in international trade and commerce.



The city is home to the Houston Texans NFL franchise as well as the Houston Astros Major League Baseball team and the Houston Rockets NBA team.


In summary, Houston is a dynamic blend of tradition and progress, where innovation meets Southern hospitality. Just like you, we love exploring its museums and savoring its cuisine. This city leaves an indelible mark on all who visit, but even more so those who decide to stay - like many of us have.


Houston Area Cities & Towns we serve:

City or Town              Zip Code

Alief                               77001

Alvin                              77002

Bacliff                            77003

Barker                           77004

Beasley                         77005

Bellaire                         77006

Boling                           77007

Brookshire                   77008

Channelview                77009

Conroe                         77010

Crosby                          77011

Cypress                         77012

Damon                          77013

Danbury                        77014

Deer Park                      77015

Dickinson                       77016

East Bernard                 77017

Fresno                           77018

Friendswood                 77019

Fulshear                         77020

Galena Park                   77021

Guy                                 77022

Hempstead                    77023

Highlands                       77024

Hitchcock                       77025

Hockley                           77026

Houston                         77027

Huffman                         77028

Humble                          77029

Hungerford                    77030

Jersey Village                  77031

Katy                                77032

Kemah                            77033

Kendleton                      77034

Kingwood                       77035

La Porte                         77036

League City                    77037

Liverpool                        77038

Magnolia                        77039

Manvel                           77040

Missouri City                 77041

Needville                        77042

New Caney                    77043

North Houston              77044

Orchard                          77045

Pasadena                       77046

Pattison                          77047

Pearland                        77048

Pinehurst                       77049

Porter                             77050

Prairie View                    77051

Richmond                       77052

Rosenberg                      77053

Rosharon                        77054

San Felipe                       77055

Santa Fe                          77056

Seabrook                        77057

Simonton                        77058

South Houston               77059

Splendora                       77060

Spring                              77061

Stafford                           77062

Sugar Land                     77063

Texas City                        77064

The Woodlands              77065

Thompsons                    77066

Tomball                           77067

Waller                              77068

Wallis                               77069

Webster                          77070

West University Place    77071

Wharton                          77072

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