News & Press Releases

The Chief Outsider

News and strategic perspectives from the nation’s leading fractional executive firm.

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Veteran SaaS and FinTech Sales Leader to Accelerate Global Sales for Chief Outsiders Clients

2.13.2026 | Posted by The Chief Outsider

With a track record of sales achievement across all sizes of companies, financial institutions and SaaS companies, Calvin Steinhoff joins Chief Outsiders as a fractional CSO to Grow Sales for SaaS and FinTech Clients.

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Chief Outsiders CMO Ed Valdez to Serve as Moderator for PowerUp Austin Event

8.26.2019 — Austin Chamber hosts event to provide success strategies for Austin business owners

Will Amazon Deliver a Single-Payer Health Care System for the U.S.?

7.22.2019 — Chief Outsider Joe Grace, a partner and CMO at the firm, weighs in on the possibility of e-commerce giant Amazon creating a health care payer offering that could render the need for a single payer system moot.

Chief Outsiders Welcomes Technology Marketing Executive Kimberly Salzer to its Ranks of Fractional CMOs

7.9.2019 — The demand-creation expert joins the “Executives-as-a-Service” firm after powering go-to-market insights for a variety of tech-focused B2C enterprises

Chief Outsiders Elevates Three to Leadership Team

5.23.2019 — Appointment of Mark Coronna, Paul Sparrow and Sharon Spooler to Area Managing Partner comes on the heels of a period of explosive growth at the Fractional CMO firm

Chief Outsiders Selected by Forbes as a Top 25 Small Company for 2019

5.6.2019 — Firm of fractional Chief Marketing Officers lauded as a “Small Giant” for “placing people over profits” in making the 2019 list

Fractional Chief Marketing Firm In Forbes Top 25 "Small Giant" Businesses

2.20.2019 — Article notes Chief Outsiders’ high Net Promoter scores as evidence of “uncommon success”

Chief Outsiders Earns Repeat Honors As One of Consulting Magazine’s Fastest Growing Firms for 2018

11.8.2018 — “Executives-as-a-Service” firm earns back-to-back accolades on Consulting Magazine’s annual list of organizations disrupting the profession

Consumer Products and Hispanic Marketing Expert Adriana Lynch Joins Chief Outsiders’ West Coast Group of CMOs

9.14.2018 — Multilingual, multi-industry branding and strategic marketing specialist is the latest part-time CMO to join the “Executives-as-a-Service” firm

Chief Outsiders CMO Bob Sherlock to Speak at 2018 Modern Distribution Management Analytics Summit

9.5.2018 — B2B marketing expert will offer actionable solutions for growing sales and margins