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The Chief Outsider
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Seasoned Marketing Operating Executive to Drive Revenue Growth and Value Creation for Chief Outsiders Clients
Driving digital transformation, AI-enabled marketing, and brand reinvention, for healthcare, financial services, and technology companies, Stephen Cassell joins Chief Outsiders as a fractional CMO.
Recent Posts

Fractional Chief Sales Officer Service Launched by Nation’s Leading Executives-as-a-Service Firm
1.10.2023 — Chief Outsiders’ New Offering to Accelerate Client Revenue Growth with Proven Executive Sales Talent, Complement Executive CMO Service

YFS Magazine: Book List: Four Marketing Books To Read In The New Year
12.28.2022 — If you’re looking for interesting and practical marketing books to read, here’s a look at four curated recommendations you won’t be able to put down. Read the Article here.

Chief Outsiders Promotes Three CMOs to Executive Leadership Team
11.18.2022 — Nearly Half of Company Executive Leadership Now Women
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Chief Outsiders Appoints Clay Spitz Chief Operating Officer to Maintain Focus on Client Success
11.17.2022 — Nation’s largest provider of Fractional CMO services taps Managing Partner with operating background to streamline operations as company scales

Economic Data Indicate a Soft Landing in 2023, But Tech to Suffer Significantly
11.14.2022 — For Growth, CEOs Must Carefully Manage Price Increases, Labor, Inventory Levels

Strategic Marketing Professional Robin Liebowitz Joins Chief Outsiders to Help Clients Accelerate Revenue Growth
10.25.2022 — With a track record in driving growth for technology, financial services, and professional services she crafts vision into strategy and aligns brand, marketing, communications initiatives, and resources.

Paul Eppen — Noted B2B and B2C Chief Marketing Officer — Joins the Team at Chief Outsiders
10.18.2022 — Eppen works with midsized financial services, insurance, education, and consumer service companies to accelerate top-line growth and bottom-line profitability

CNYBJ: Avoid the 5 Pitfalls of Strategic -Marketing Planning
10.17.2022 — CMO Don Lee shares five common growth obstacles he sees recur repeatedly. Read the Article here.

Global Tech Chief Marketing Officer Anne-Flore Goldsberry Joins Chief Outsiders
10.10.2022 — Goldsberry is the latest CMO to join the nation’s fastest-growing company of fractional chief marketers