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News & Press Releases
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Veteran SaaS and FinTech Sales Leader to Accelerate Global Sales for Chief Outsiders Clients
With a track record of sales achievement across all sizes of companies, financial institutions and SaaS companies, Calvin Steinhoff joins Chief Outsiders as a fractional CSO to Grow Sales for SaaS and FinTech Clients.
C12 Group: COVID-19 Executive Briefing
4.23.2020 — For every COVID-19 casualty as a nation, we are losing 550+ jobs and spending $30M. We are buying lives today with lives tomorrow each day that we continue to restrict business operations. Looking ahead, there will be a tipping point when federal officials and the US Department of Treasury will be less energized to solve and fund relief.
Chief Outsiders Welcomes Marketing Insights Leader Christa Martin to its Team of Fractional Chief Marketers
4.20.2020 — Martin brings proven approaches, B2B and B2C successes to Chief Outsiders
American Marketer: 12-step pre-recovery checklist for CEOs
4.16.2020 — When we begin to see a turn in the COVID-19 pandemic, the most important responsibility for business leaders will be to prepare a game plan towards full recovery.
High-Impact Business and Marketing Leader Carol Eversen Joins Chief Outsiders’ Team of Fractional Chief Marketers
4.15.2020 — Eversen has led strategic and digital transformations for professional services, financial, telecom, media and marketing solutions companies
Forbes: Four Time-Tested Principles To Guide Us In Turbulent Times
4.15.2020 — Atul Minocha, a Partner at Chief Outsiders, helps B2B firms find their marketing mojo + put growth in high gear. Also teaches at Hult San Francisco + Dubai.
Canadian Packaging: The 7 Rs of Resiliency Programs
4.13.2020 — The current COVID-19 crisis is already changing the economy in extraordinary and unexpected ways. But private equity firms can help their portfolio companies take some crucial steps in weathering the storm, and recovering when the clouds lift.
The Florida Villager: 3 Rules for Connecting in a Crisis
4.13.2020 — Silence can be a dangerous strategy for companies right now, but striking the right tone in communications isn’t easy. Here are three rules for staying connected through the crisis.
Canadian Electrical Wholesaler: Maintaining Focus in Turbulent Times: Customers and Strategy Hold the Key
4.9.2020 — The more things change, the more they stay the same; it is an axiom that is true — and even comforting — during dark times and good.
lanereport.com: Commentary: Marketing is more vital than ever in a crisis - 3 rules for connecting
4.8.2020 — Silence can be a dangerous strategy for companies right now, but striking the right tone in communications isn’t easy. Here are three rules for staying connected through the crisis.