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The Chief Outsider
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Seasoned Marketing Operating Executive to Drive Revenue Growth and Value Creation for Chief Outsiders Clients
Driving digital transformation, AI-enabled marketing, and brand reinvention, for healthcare, financial services, and technology companies, Stephen Cassell joins Chief Outsiders as a fractional CMO.
Today's Medical Developments: Do you have a growth plan for 2022?
3.17.2022 — How the manufacturing sector can turn the tide of COVID to achieve growth in 2022. Read the Full Article here.
Healthcare Business Today: Communication is Key for Healthcare Marketers in 2022
3.17.2022 — Recent surveys among healthcare marketers have proven that there will be a marked focus on staffing and flexible talent models, as well as optimization of the patient experience and the technology we rely on. Read the Full Article here.
Chief Outsiders Adds 100th CMO
3.8.2022 — Major Milestone Reflects Growing Demand for Fractional Model
3rd Annual Survey: CMOs Increasingly Being Tapped to Lead Growth in Difficult Business Environment in 2022
3.2.2022 — Pandemic Fallout Created Both Opportunities, Challenges for CMOs
SaaS, Technology and Healthcare Executive Sajal Sahay is the Newest CMO at Chief Outsiders
2.15.2022 — Sahay adds C-level product marketing & demand generation bandwidth to the rapidly growing fractional CMO firm
Modern Restaurant Management: How Fast-Casual Marketers Can Prepare for 2022 Dine-in Traffic
2.1.2022 — Though there are plenty of customers who will continue to enjoy restaurant delivery—as it’s become ingrained in our weekly way of life—the off-premises’ percentage of sales is likely to slide. Find out what marketers of fast casuals can do to bring people back to their brick-and-mortar locations. Read the Full Article here.
GlobalTrade: SaaS Marketing in 2022: Maturation and More Responsibility
1.19.2022 — Our world of remote work and tech disruption will continue to be key growth drivers for the SaaS industry. Read the Full Article here.
Healthcare Business Today: Healthcare’s Most Ignored Value Driver: Brand Strategy
1.19.2022 — Healthcare startups and franchisors are aggressively branding patient experience to accelerate growth and take market share. Read the Full Article here.
New Fractional CMO William Collins Prescribes Data-Driven Decision-making Strategies to Foster Client Successes
10.27.2021 — Collins is the latest experienced CMO to join Chief Outsiders, the nation’s leading “Executives-as-a-Service firm