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News & Press Releases
Featured Post
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Veteran SaaS and FinTech Sales Leader to Accelerate Global Sales for Chief Outsiders Clients
With a track record of sales achievement across all sizes of companies, financial institutions and SaaS companies, Calvin Steinhoff joins Chief Outsiders as a fractional CSO to Grow Sales for SaaS and FinTech Clients.
B2B Go-to-Market Leader to Drive Growth for Chief Outsiders SaaS Clients
3.25.2025 — Tadashi ‘Tad’ Egami, with 25 years of experience in B2B sales and marketing across various industries for mid-market companies, to make big things happen for clients as a Chief Outsiders fractional CMO
High Impact CPG and Technology Executive to Drive Growth for Chief Outsiders Clients
3.25.2025 — Jyotsna Makkar to drive revenue acceleration and establish growth strategies and capabilities for clients as a Chief Outsiders Fractional CMO
Senior Consumer Marketing Executive to Drive Business Growth for Chief Outsiders Clients
2.27.2025 — Jeff Larson, a consumer-centric marketer who applies both the “art and science” of marketing to grow iconic brands to make big things happen for clients as a Chief Outsiders fractional CMO.
Senior Marketing Strategist and Business Operator to Drive Growth for Chief Outsiders Clients
2.25.2025 — Molly Spatara, a results-driven B2B marketing leader with a proven track record of accelerating commercial growth, to make big things happen for clients as a Chief Outsiders fractional CMO.
Dynamic Global Marketing Executive to Drive Growth for Chief Outsiders Clients
2.20.2025 — Scott Ellis, a results-driven executive with 25 years of marketing leadership experience, to make big things happen for small and mid-sized business clients as a Chief Outsiders fractional CMO
Ad Age: 5 Marketing Job and Hiring Trends to Know Right Now
4.4.2024 — CMO title is under new pressure as Starbucks shows—plus, more brands turn to freelancers and CPGs promote from within. Read the Article here.
Ad Age: Canned Cocktails are the Drink of the Summer - Behind the Surge and Marketing Fueling it
7.22.2022 — The strategy behind the new wave of portable cocktails and spirit-based seltzers, from canned Jack & Coke to the Dirty Shirley. Chief Outsiders Fractional CMO Stuart Foster comments on this trend. Read the Article here.
Wall Street Journal: Companies, Top Marketers See Value in Part-Time ‘Fractional’ CMO Jobs
6.29.2022 — The pandemic has accelerated demand for fractional marketing leaders due to a wider acceptance of remote work and senior marketers’ desire for more flexible schedules, experts said. Read the Article here.
Ad Age: The 'Fractional CMO' - Inside the Rise of Marketing Gigs that are Short by Design
6.3.2022 — As disruption contributes to high turnover among marketers, companies are turning to CMOs-for-hire—but some people are uneasy about how it all got to this. Read the Article here.