Align Your Sales Team. Close More Deals.

QuickStart: Sales Playbook

Get a fully custom, strategy-led sales playbook- so your sales team knows exactly how to win.

Turn Sales Activity into Revenue

Is your sales team struggling to convert leads into closed deals?
You're not alone. Many small to mid-sized companies hit a growth wall when their sales process lacks clarity, structure, or alignment.

The QuickStart: Sales Playbook pairs your team with a seasoned Chief Outsiders CSO to build a repeatable sales playbook designed for your business- equipping your team with the tools, messaging, and processes they need to close more deals—faster and more consistently.

What's Included:

Voice of the Customer survey
Historical customer analysis
Ideal Customer Profile (ICP)
Buyer Personas

Differentiated value proposition
Positioning and messaging
Account-based selling (ABS) targets
Sales activity KPIs

Cold call/email scripts
One-pagers & pitch decks
Sales org design (Hunters/Farmers)
Salesperson job descriptions
Incentive & commission plans
Monthly/quarterly/annual quotas

Why It Works

Strategy + Execution

Led by a seasoned Chief Outsiders CSO, the Playbook combines strategic clarity with frontline practicality. This isn’t theory—it’s what works.

Powered by Growth Gears®

We apply our proven market-based Growth Gears framework to build a scalable sales engine—rooted in customer insight, strategy, and execution.

Accelerated by Technology

Our proprietary Growth Gears OS operating system harnesses our collective expertise and the power of our secure AI platform- so you skip the learning curve.

Who's It For

Sales teams with stalled close rates

New Sales Orgs

CEOs of SMBs

How it Works

✅ Duration: 3 months
💵 Estimated Cost: $16,500 per month*
⏱ Time Commitment: We lead. Your team engages where needed.

Your playbook is built and implemented with your team, by a fractional CSO who’s walked this path before. You get strategy, structure, and real-world execution—without long-term hiring delays or steep learning curves.

*Cost may vary based on scope.

Aaron Gutowski

Partner & CSO

Leads sales teams who consistently exceed sales targets across many industries.

Paul Davison

CSO

Works with midsized-CEO’s in various industries to fast-track strategic growth, drive profitability, and expand market presence across multiple channels and sectors.

Let's Build Your Sales Engine.

Start with a free discovery call to see if your business is a fit for the QuickStart: Sales Playbook.