Business Growth Strategies For CEOs: Top CMOs On Marketing Strategy Implementations

US Markets are Recovering – Are you ready?

Tue, May 11, 2021 | Posted by Deborah Fell

itr-trends-report-march-21 Source: ITR Economic Trends Report, March 2021

According to the latest trend forecast from ITR Economics, the US economy is demonstrating its resilience, markets are recovering and, even though supply disruption and many hiccups will likely continue, companies in most industries can now become more focused on growing vs simply surviving. CEOs have a range of choices depending on industry growth rate, cash flow and ability to ramp up the commercial engine:

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Dos and Don’ts of Marketing Automation

Tue, Sep 2, 2014 — Marketing automation is a powerful tool with the ability to greatly increase your conversions. However, in order for marketing automation to be effective, there are certain do’s and don’ts that you should understand, including how it fits into the larger context of your business. Based on information collected from experts in the marketing field, let’s look at the specific do’s and don’ts for marketing automation "Marketing automation plays a key role in the customer/client acquisition process as it automates lead scoring, routing of qualified leads, nurturing those that are not ready to buy, and greater transparency into prospect/customer behavior on its own. It is important that a CMO and his/her team understand that marketing automation, as with any technology solution, is an enabler to their business strategy vs. a strategy on its own. Read the full article here.

5 Steps to Making the Right CRM Decision for Your Business

Wed, Oct 24, 2012 — Today's Guest Blog is by Barret Blank, President and CEO of BB2e

Growth Insights for CEOs

US Markets are Recovering – Are you ready?

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Dos and Don’ts of Marketing Automation

5 Steps to Making the Right CRM Decision for Your Business

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