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News & Press Releases
Featured Post
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Security Industry Sales Leader to Drive Global Revenue Growth for Chief Outsiders PE Clients
Ray Healy, a dynamic and competitive leader sales, joins Chief Outsiders to scale enterprise security, premium CPG, and transportation solutions companies as a fractional CSO.
Food Navigator: Investing in sales and marketing may help CPG CEOs navigate economic downturn, survey reveals
4.11.2023 — C-suite leadership should focus on sales and marketing in a value-driven market, rather than remain overly-focused on operations, according to Chief Outsiders' recent survey. Read the Article here.
YFS Magazine: Bed Bath & Beyond’s Downfall: A Cautionary Tale for Retailers
4.4.2023 — Rich DePencier and Kim Salzer, CMOs with Chief Outsiders, reveal what every entrepreneur can learn from Bed Bath & Beyond's humbling fall from grace. Read the Article here.
YFS Magazine: It’s Time To Reimagine Your Business With ChatGPT-4
3.27.2023 — ChatGPT-4, developed by OpenAI, is a state-of-the-art machine learning system that can generate human-like conversations using large-scale neural networks. Read the Article here.
YFS Magazine: Crush Your Market Before Someone Else Does
3.27.2023 — Tech and SaaS Fractional CMO Tim Manning says owning your market and establishing a successful market positioning starts here. Read the Article here.
CEOWorld Magazine: 3 Myths, 2 Companies, and 1 Difference That Can Delight or Dismay Your Customers
3.22.2023 — More than 60 percent of customers will switch their allegiances as a response to poor customer service. You’ve worked so hard to earn your cachet as a premium-product company – it’s essential to deliver a customer experience that measures up to expectations and protects your hard-earned investment in your brand. Read the full article here.
CEOWorld Magazine: More CMOs Being Called to Power Growth, Drive Near-Sales
3.21.2023 — The challenging year ahead will provide CEO-endorsed CMOs with the opportunities to not only grow their own companies’ balance sheets but also to prove the strength of the new programs of digital and AI-powered marketing campaigns. Read the full article here.
Western Grocer: 5 Principles for CPG CEO Success in a Value-Driven Market
3.13.2023 — There is no one-size-fits-all playbook for what lies ahead, but any CPG chief executive who is concerned about their company’s ability to thrive in 2023 and beyond, will profit greatly from abiding by the following five principles for success in a value-driven market. Read the full article here.
YFS Magazine: AI For Digital Content Creation: Friend or Foe?
3.10.2023 — Michael Tanner discusses the impact of AI on content creation and explores AI-based language generation and content optimization tools available to marketers. Read the Article here.
20-year SaaS and Technology Marketing Veteran, Doug Bell, to Drive Rapid Revenue Growth for Chief Outsiders’ Clients
3.2.2023 — Experienced executive marketing leader to leverage the power of communities, brand advocacy, and wrap-around marketing mixes to drive sustainable growth as a fractional CMO