Aurora is an energetic, global brand leader, strategist and marketing expert who creates positive category disruption, emotional brand connections and experiences that drive loyalty and connection to community. A collaborative and dynamic executive and communicator who motivates teams and cultivates strong relationships, she formulates vision and effectively integrates across all levels of an organization—internally and externally. A classically trained brand marketer, Aurora is known for brand building and translating analytics into targeted and creative messaging and customer experience to deliver revenue growth.