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Ian Gomar
Partner, CMO & CDO
Works with companies to develop, execute omni-channel digital marketing and e-commerce growth strategies. Leads digital transformation initiatives that drive new customer acquisition, retention and are highly transactional.
About Ian Gomar
Recognized leader in accelerating the growth of brands/companies ranging in size from $10M to $1B+, primarily for Private Equity and Founder led CEOs/entrepreneurs. A “pay for performance” marketer utilizing the latest digital marketing and e-commerce technologies for branding, customer acquisition and retention strategies. Particular strength in growth & marketing strategy, business development, creating “best in class” omni-channel customer service, experience, and engagement programs to up-sell, cross-sell, drive transactions.
How Ian has Helped Businesses Grow
- Achieved the first quarterly comp-store gain in two years while growing e-commerce business by 25 percent in just 12 months creating and implementing a turnaround strategy for a $125 million 100-store and e-commerce footwear and accessories division.
- Achieved record sales and profits, improving EBITA by 42 percent and revenues by 17 percent over three years, turning around and growing a 50-store, $40 million European women’s ready-to-wear retail and wholesale apparel and accessories brand.
- Returned a bankrupt division of a multi-billion-dollar global footwear entity back into profitability within 18 months without added capital.
- Achieved double-digit operating profit growth for two straight years in the fitness category for Sears and Kmart, reversing five years of prior declines.
Executive Experience
- Managing Director, Pheasant Hill Partners, Inc.
- CEO, The Picture People
- Chief Marketing and E-Commerce Officer, Sears Holdings
- President, Retail & E-Commerce, Steve Madden Ltd.
- President, North America, Olsen Fashion
- President, North America, Athletes World / Bata Shoe Company
- SVP Marketing, Footlocker Inc., Champs Sports Division
- VP Marketing, Starter Corporation
- VP, International, Wolverine Worldwide
- Group Brand Manager, Bacardi Imports
- Brand Manager, Cola-Cola Company, Minute Maid and Hi-C Fruit drinks
Clients Served
- DiffEyewear.com (sunglasses and optical eyewear)
- Media Services Inc. (PE backed, educational services)
- Twelve5 Beverage co. (CPG)
- Nuvo Iron (Home Improvement)
- Ocular Partners (Healthcare)
- Foryourparty.com (Consumer Goods -Retail)
- RealEats.com (Consumer Goods - Retail)
- Calibamboo.com (Consumer Goods - Wholesale & Retail)
- Buylowwarehouse.com (Consumer Goods - Retail)
- World Emblem International, Inc (B2B Apparel & Fashion)
- Energy Impact Partners (Venture Capital & Private Equity)
- The Wicks Group of Companies (Venture Capital & Private Equity)
- Tangent Technologies, LLC. (B2B, B2B2C Manufactured Outdoor Products)
- MyEyeDr (Medical Practice)
- Increff (SaaS technology)
- Kwikclick.com (technology platform)
- Big Dot of Happiness (PE, Amazon/DTC Party Supplies)
- OpenSource Connections (Digital Professional Services)
- Diligent Corp (SaaS technology)
- Ingredientswellness.com (skin care)
- Dalenproducts.com (garden products)
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DCcargomall.com (cargo accessories)
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RoCskincare.com (beauty)
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Carolina GSE (aircraft parts)
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IWIlife.com (vitamin supplements)
- Mielle Organics (Haircare)
- Redpocketmobile.com (Telecom)
- eMed.com (digital healthcare)
- Versatrim.com (building products)
- TheSak.com (women's handbags)
- SuncoastCycleSports.com (off-road motor sports parts)
- Discountfilters.com (home and commercial filters)
- AnsonBelts.com (consumer apparel)
- Valley Forge Flags (wholesale and DTC)
- RevelNail.com (DTC Beauty)
- Smart Start Inc. (PE/Consumer durables)
- AcmeTackle.com (PE/Sporting Goods)
- 1836 Total Commerce (Amazon/apparel)
- Durante Rentals (PE backed Construction Equip.)
- Learning Ally (non-profit, ed-tech)
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The Generac Company (Public/Hardlines)
- Geneva Equipment (Heavy Equipment)
- Classmates.com (PE/subscription)
- i4Color (Profesional Services)
- Maurices (Womens fashion Retail/DTC)
- Activation Products (DTC Supplements)
Education
- MBA, Jenkins School of Business, University of Miami
- BS, Marketing Communications, School of Communications, Boston University
Download Ian's Resume Here
Expertise
Industry Experience- DTC/e-commerce
- Omni-channel Retail
- Omni-Channel Marketing
- Digital Transformation
- eCommerce
- B2C wholesale expansion
- Amazon/on-line marketplaces
- PE Acquisition Due Diligence
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