Mary Doizé has more than 25 years' experience in growing technology and serviced-based businesses. Doizé has enabled existing established businesses to enjoy new growth, integrated the messaging and offerings of acquisitions, and re-energized companies' go-to-market for more effective turnaround.
Doizé comes to Chief Outsiders from her most recent position as Senior Vice President of Marketing and Alliances for GlobalScholar, an Education Technology company, where she combined organizations from 3 companies into 1 national organization comprised of 22 marketers. Mary established a strategic vision for the company with the Leadership team and executed that vision over the next year. Mary developed new processes and structures that led to successful execution of product launches to the marketplace. Mary also developed a cohesive brand and positioning for the company rallying behind 3 major themes in the Education space. As a member of the company's leadership team, Doizé was instrumental in transforming the company's culture through her leadership of internal and external communications.
Prior to her key leadership position at GlobalScholar, Doizé was Head of Product Management at another Education Technology firm in the K-12 space called Schoolnet. In this capacity, she drove the strategy for the product lines around the Student Information System and the Gradebook. After thoughtful analysis around the competition and the current state of the products, Doizé delivered a strategy for the acquired product lines to the Leadership Team. Doizé worked closely with school district leaders on what was needed in the products for their success.
Prior to her work with Education Technology companies, Doizé was the Vice President and General Manager for the Human Capital Solutions Division of Sage Software, a $2B+ Software and Services provider. In that role, she led a 100 employee sized team with 7 direct reports and a $40M P&L. She developed a key overall strategy encompassing the market, the products, and the capacity of the team internally and externally through a channel, to turn a declining business into a growth engine. After acquiring products and services, divesting products that were not strategic, and building alliances to round out the offering, Mary’s strategy was a success. Key marketing initiatives were put in place to drive consistent business and growth.
Doizé worked for a number of companies across several domains in her early career developing software solutions to solve business problems. She has international experience with Compaq Computer devising the strategy and executing a worldwide solution around pricing for what was then a $17B computer manufacturer. She developed a supplier collaboration solution for Dell Computer as well. Her work with M&M Mars entailed an understanding of the “business at a glance” for the President and his staff to assist with a clear depiction of where key indicators were for the business on a daily basis.
Doizé earned a Bachelor of Business Administration degree in Computer Information Systems from Texas State University. She has also completed executive leadership courses at the Center for Creative Leadership.