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Is Your Contracting Business Growing on Purpose, or on Luck?
Most successful subs know their operations cold. You know your backlog, which jobs are on schedule, where labor is tight, and which estimates are due this week.
Most of you also don’t have a sales department. Business development belongs to the owner and the project managers who are already running projects, so growth work happens in whatever time is left over.
The Untapped Powerhouse: Why CEO Social Media Presence Matters
Fri, Jun 7, 2024 — In today's digital age, consumers and potential employees are increasingly turning to social media to understand the companies they interact with. This extends beyond just a catchy company bio and curated product photos. For private CEOs, social media offers a powerful, yet often underutilized platform to build brand awareness, establish thought leadership, and connect with your target audience on a deeper level.
Infographic: 5 Social Media Insights from My Viral LinkedIn Post with Over 120,000 Views
Tue, Jan 29, 2019 — How to Create Engaging Content and Gain More Followers When Visual Capitalist republished an updated visual of Jeff Bezos’ Empire on January 11th, I posted the following on LinkedIn: The Jeff Bezos Empire in One Giant Chart (Infographic). Within 2 days, the traffic went viral- achieving over 120,000 views in less than a week. Typically, a viral LinkedIn topic is one that exceeds 100,000 views beyond the normal life cycle of a post (2 days). Viral video content has a much higher bar for the number of views in a 3- to 7-day period. As a reference point, most of my LinkedIn posts get a few hundred views and a handful of likes or comments. For a summary of the 5 social media tips, see Infographic at the end of this article.
"I Don't Know Anyone Here" - 8 Tips on What Not To Do!
Sun, May 12, 2013 — This is a revised blog, originally posted on UNDER30CEO. I am sure most of you have been in a situation similar to mine. Last month, I attended Social Slam in Knoxville, Tenn. I knew absolutely no one who was going to the conference, but I decided to attend because I believed it was relatively close to my new home in Charleston, S.C. (Seven hours later, in a tremendous rainstorm, I arrived. I stand corrected.) The experience gave me the opportunity to adopt a fresh perspective on attending a conference as an unknown. I knew it would be hard to go and meet people, but I figured, “So what? I’m an adult.” I was up for it — and you should be, too. Pushing myself beyond my comfort zone improved my networking skills and expanded my circle in new ways.
Customer Retention, or BJs Chickens Have Flown The Coop!
Fri, Aug 31, 2012 —