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Turning Marketing into an Engine for Growth is the Dream of Today’s Private Equity Backed Mid-market Companies.

Chief Outsiders is doing just that — offering executive leadership from top C-Suite marketing professionals to kickstart business growth into a new gear.

HOUSTON, TX – June 21, 2018 –  It is the best of times — and the worst of times — for today’s private equity (PE) firms. On one hand, there is more funding available and more deal transactions than ever before. On the other hand, the stratospheric cost of buying a company and the demand to drive top-line revenue to get a profitable exit has never been higher, which is where many mid-sized firms struggle.

Art Saxby, principal, CEO and founder of Chief Outsiders, assists PE and mid-market firms with the marketing leadership they need to get ahead of the game and thrive in today’s competitive environment.

Read the full article in the California Business Journal.

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About Chief Outsiders

Chief Outsiders, LLC is a nationwide "Executives-as-a-Service" firm, with more than 60 part-time, or fractional, Chief Marketing Officers (CMOs) engaged from coast-to-coast. Unlike other strategic marketing and management consulting firms, each CMO has held the position of VP Marketing or higher at one or more operating companies. Chief Outsiders have served on the executive team of over 600 client companies to drive growth strategy and execution plans for a fraction of the cost of a full-time executive.

Because of its market-based growth plans, quality of leadership, and experienced team, Chief Outsiders has been recognized for the past four years by Inc. Magazine as one of the 5,000 fastest growing privately held companies in the US, and was recognized in the Houston Business Journal's Fast 100. Chief Outsiders’ CEO Art Saxby and Principal Pete Hayes are the co-authors of “The Growth Gears: Using a Market-Based Framework to Drive Business Success,” an Amazon #1 best-seller for business owners and CEOs. For additional information about the companies who trust Chief Outsiders as their premier source for business growth acceleration, click here. 

Topics: Fractional CMO, News

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