eBook: Navigating Tariff Impact
Go-to-Market Guide for Mid-Sized Companies
How manufacturers and mid-sized businesses can navigate tariff-driven pricing pressure and transform it into competitive advantage.
Tariffs aren’t just another rising cost. For manufacturers, they create a unique challenge: charging more for the same product—without adding value—just to maintain profitability.
That’s not just a pricing issue. It’s a go-to-market issue.
In this free eBook, we explore how mid-sized businesses can respond more intelligently, align cross-functional teams, and uncover growth opportunities amid tariff disruption.
You’ll walk away with insights, tools, and real-world strategies to help your business move from reaction to resilience—and from cost burden to market edge.
Download the eBook and assessment
What You'll Learn:
✅ Why tariffs are different from typical cost increases
✅ Smarter strategies for passing on cost without losing customer trust
✅ How to reshape sourcing into a strategic advantage
✅ Mistakes to avoid when responding to tariffs
✅ Playbooks to turn market pressure into competitive positioning
Chapters Included:
- Tariffs Aren’t New—But Your Response Should Be
- Selling Through Tariffs: Avoiding the Pricing Trap
- Buying in a Tariff Economy: Smarter, Not Cheaper
- The 5 Biggest Mistakes Leaders Make Around Tariffs
- From Cost Burden to Market Edge
Is your business ready? Take our assessment:
Whether you're facing cost pressures, supply chain disruption, or pricing uncertainty, this tool will help assess how prepared your organization is to adapt in a tariff-disrupted environment. As a bonus, we're including the assessment when you download the eBook.
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🎁 Bonus:
Get a free one-hour review with a Chief Outsiders CMO or CSO to evaluate your strategy and response.