Pete Hayes

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Co-Author of #1 Amazon Best Seller "The Growth Gears" and Co-Principal of Chief Outsiders since 2010, Pete Hayes possesses an impressive track record of success in global marketing, promotion, brand development and consulting. He has held executive marketing positions with Fortune 100 companies, managing $50 million budgets, and he has also played key executive management roles in helping startups grow from first steps to over $1 billion in revenue. He enjoys speaking to CEO Peer Boards as well as to Business Schools.
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Recent Posts

Growth Without Guesswork: The Questions Great Vistage Chairs Ask

Growth Without Guesswork: The Questions Great Vistage Chairs Ask

Fri, May 15, 2026 | Posted by Karen Hayward

Executive Takeaways

  • Most CEOs are managing growth on assumptions that no longer reflect how buyers actually buy.
  • The best Chair question isn't "how is sales going?" It's "where are the growth leaks?"
  • AI search is already a revenue issue, not a future one.
  • Insight without commitment is just a good conversation.

After leading more than 150 Vistage workshops, working with hundreds of CEOs navigating growth challenges, and spending more than 10 years as a Vistage member myself, I’ve noticed a consistent pattern in conversations with business leaders. No matter the industry, the symptoms sound familiar.

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