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The Chief Outsider
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Recent Posts
Uncertainty Is Real. Opportunity Is Too.
The headlines say one thing. The data says something more nuanced. Here's what mid-market CEOs should actually be paying attention to right now. This two-part series from Chief Outsiders Founder & CEO Art Saxby explores what the data actually shows about CEO confidence, why this moment is different from past disruptions, and where mid-market companies are finding real growth opportunities right now.
The New CEO Mandate
Mon, Sep 17, 2012 — Guest post by Luis Gallardo, Author of Brands & Rousers: The Holistic System to foster High-Performing Businesses, Brands & Careers.
Win/Win Outcomes When You Have Family In The Business
Wed, Sep 5, 2012 — Ricci Victorio is our guest blogger this week. She is an expert in dealing with Family Businesses. If you are the CEO or owner of a family business and are preparing for a succession transition to the next generation, it is likely you are facing some very difficult decisions that will affect the lives of your family and business team. After working with family businesses through the maze of succession planning issues for nearly 20 years, I have come to believe there is no business gain worth a family loss. The only way through difficult issues is to address them in a straightforward objective manner with a commitment to finding a win/win solution, not a win/lose scenario on anyone’s behalf. Does this scenario sound familiar? Key members in a family business have been battling with each other for the last several years as to how to manage and share assets related to their family business, as well as who should assume the mantle of President. Issues have now escalated where legal action may be initiated.
Customer Retention, or BJs Chickens Have Flown The Coop!
Fri, Aug 31, 2012 —
What To Do When Your Sales Are Up But Your Profits Aren't?
Thu, Aug 16, 2012 — Several times as a CMO, I have been called upon to solve a net profit, rather than a total revenue problem. Sales in these cases were not bad. Not where we wanted them to be, but adequate. The problem was that no one was making any money.
Can Your Product Be Easily Replaced?
Sun, Aug 12, 2012 — Have You Heard of Wally Pipp? Pipp was the first baseman for the New York Yankees in 1925. Folklore has it that on June 2 he asked to sit out the game because of a headache. The coach substituted Lou Gehrig, and that was the beginning of Gehrig’s streak of 2,130 consecutive games. What would happen to your product if it was replaced by a competitor, or worse, from another industry altogether?
Gone, But Not Forgotten: Stephen Covey
Wed, Jul 18, 2012 — A Big Impact I went to my bookshelf yesterday when I heard the news. There aren’t many books I have kept over the years but “The 7 Habits of Highly Effective People” is one of them.” My edition is from 1990, the First Fireside Edition. When I read it, I was a new manager, struggling to do my best.
Marketing vs. Sales: Turning Antagonism into Alliance
Wed, Feb 8, 2012 —
Maximizing Your Position In Your Market
Mon, Sep 26, 2011 — Every company must develop a strategic direction that best fits its capabilities and its standing in its marketplace. Most business categories fall into similar market share patterns. There are three major players who, combined, have roughly 70-90% of the market. Then you have a group of small savvy specialists that have identified an underserved audience within the market. These tend to be businesses that succeed based on lower volumes, by definition, but much higher margins. In general, they tend to have no more than 5% of the market each. And, finally, you have the remaining companies in the category that live on the crumbs that are left over.
Situational Competence: A Requirement for International Management
Sat, Aug 6, 2011 — Small and mid-size businesses are becoming increasingly international. This means that CEOs who want to grow need to gain expertise in understanding employees and clients from different cultural backgrounds.