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Chief Outsiders Promotes Marketing and Growth Leader, Anka Twum-Baah, to Area Managing Partner
Nation’s largest provider of Fractional Executive services to grow mid-market companies promotes Partner & CMO with a strong track record of business transformation and client success to Area Managing Partner
Healthcare, Technology Marketing Leader Sarah Polk is the Latest Fractional CMO at Chief Outsiders
10.15.2020 — Polk partners with CEOs in healthcare, life sciences, technology and more to foster problem solving and explosive growth
Wiring Harness News: 4 Ways Industrial Manufacturing Companies Can Recover from COVID-19
10.5.2020 — When the pandemic first hit, the industrial manufacturing sector was changing daily. Now, at the start of the recovery phase, the whole industry is adapting. Read the Article here.
Strategic CFO 360: How To Accelerate The Business Post-Pandemic
10.5.2020 — The state of the economy does not define the growth phase of any company. Here's how CFOs can assess where their companies are—and how to grow through the uncertainty. Read the Article here.
How to Decide Whether to Get a Fractional CMO
10.5.2020 — Chief Outsiders Founder and CEO Art Saxby sits down with host Benjamin Wolf on a recent episode of the Win Win podcast. What are the differences between marketing consultants, agencies, and CMOs? When do CEOs need to bring in one versus the other? Saxby answers these questions in a recent sit-down with EOS Implementer Benjamin Wolf on his Win Win podcast. He also covers how a fractional CMO may need to be brought in to help implement a business management system like the Entrepreneurial Operating System (EOS). When asked how he came up with the idea for a fractional CMO model, Saxby explained, "I really wanted to focus on companies that were smaller, mid-sized firms. But in most cases, mid-sized companies can't afford an executive-level vice president of marketing, or they don't need them forever. That's what led to the fractional part-time idea." Watch the interview or listen to the show on Apple podcasts (https:// lnkd.in/eZ3_ris), wherever you normally get your podcasts, or listen on the web at http://WinWin.Cast.Rock
PromotionWorld: 3 Tips for Developing a Sky-high Growth Plan
10.1.2020 — Middle market companies are ambitious to grow, and they need the right marketing strategy that can guide the whole enterprise to new heights. Read the Article here.
Innovative Healthcare and Consumer Chief Marketer John Rindlaub Jr. to Foster Client Successes as a Member of Chief Outsiders
9.22.2020 — Rindlaub is skilled at implementing disruptive go-to-market strategies that gain market share and profits
Restobiz: Restaurants CEO's 3 tips for success during COVID-19
9.18.2020 — How to improve customer experience, capitalize on new opportunities, and implement innovative technologies. Read the Article here.
PMQ.com: 5 Leading Restaurant CEOs Offer 3 Tips for Success in the COVID-19 Era
9.16.2020 — Industry leaders recommend focusing on improving customer experience, capitalizing on new opportunities, and incorporating innovative technology.
The Fabricator: Ditch the Funnel Sales Model for Go to Market
9.14.2020 — Read about the 4 steps to move from funnel to pipeline model to lead to better results. Read the Article here.