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Revenue Growth is 54% of Exit Value. Is Yours Exit-Ready?
Revenue Growth is 54% of Exit Value. Is Yours Exit-Ready?
Part 2 of our exit readiness series. If you missed Part 1, start here: The Exit Readiness Gap: What PE Buyers See That You Don't.
According to Gain's The Private Equity Value Creation Report: 2025, revenue growth is the largest driver of PE value creation, contributing on average 54% of the total. Fast-growing companies typically command 30 to 50% higher exit multiples than slower-growing peers.
The High Stakes of Synching Sales and Marketing
Mar 25, 2021, 3:56:02 PM — If sales and marketing teams are misaligned, a portfolio company’s growth could be crippled. Here’s how buyout firms can verify that these teams are on the same page, and how to nurture that collaboration if they aren’t. The very phrase “sales and marketing” is so ubiquitous it’s implied these two disciplines are naturally joined at the hip, when the truth is that partnership requires focus and effort to cultivate and maintain. And for private equity investors, assuming that a portfolio company’s sales and marketing teams are simpatico can jeopardize their best laid plans.