CEO Go-To-Market Warning: Avoid the Blind Spots That Cause Products to Miss the Mark | Part 5

CEO Go-To-Market Warning: Avoid the Blind Spots That Cause Products to Miss the Mark | Part 5

Thu, Feb 2, 2023 | Posted by Jennifer Apy

Part 5: Only Teamwork Can Make the Dream Work

We have become a nation of isolation. COVID-19 taught everyone how to use technology to carry on safely. Though Zoom, Teams, and other tools have made communication more efficient, we’ve never felt more distant from our colleagues.

Through this “together, but apart” mindset, many businesses feel pressured to enable remote work and grant greater autonomy. As a CEO trying to manage in this environment, it’s tempting -- in the spirit of efficiency – to let everyone stay focused on their “swim lane” and not encourage complex collaboration between divisions.

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