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News & Press Releases
The Chief Outsider
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Transformational Technology Marketing Executive Joins Chief Outsiders to Accelerate Client Revenue Growth
Lisa Agona to build modern marketing engines that drive brand leadership and growth for enterprises, mid-market and PE-sponsored companies across all industries as Chief Outsiders fractional CMO.
Healthcare, Technology Marketing Leader Sarah Polk is the Latest Fractional CMO at Chief Outsiders
10.15.2020 — Polk partners with CEOs in healthcare, life sciences, technology and more to foster problem solving and explosive growth
How to Decide Whether to Get a Fractional CMO
10.5.2020 — Chief Outsiders Founder and CEO Art Saxby sits down with host Benjamin Wolf on a recent episode of the Win Win podcast. What are the differences between marketing consultants, agencies, and CMOs? When do CEOs need to bring in one versus the other? Saxby answers these questions in a recent sit-down with EOS Implementer Benjamin Wolf on his Win Win podcast. He also covers how a fractional CMO may need to be brought in to help implement a business management system like the Entrepreneurial Operating System (EOS). When asked how he came up with the idea for a fractional CMO model, Saxby explained, "I really wanted to focus on companies that were smaller, mid-sized firms. But in most cases, mid-sized companies can't afford an executive-level vice president of marketing, or they don't need them forever. That's what led to the fractional part-time idea." Watch the interview or listen to the show on Apple podcasts (https:// lnkd.in/eZ3_ris), wherever you normally get your podcasts, or listen on the web at http://WinWin.Cast.Rock
Restobiz: Restaurants CEO's 3 tips for success during COVID-19
9.18.2020 — How to improve customer experience, capitalize on new opportunities, and implement innovative technologies. Read the Article here.
PMQ.com: 5 Leading Restaurant CEOs Offer 3 Tips for Success in the COVID-19 Era
9.16.2020 — Industry leaders recommend focusing on improving customer experience, capitalizing on new opportunities, and incorporating innovative technology.
The Fabricator: Ditch the Funnel Sales Model for Go to Market
9.14.2020 — Read about the 4 steps to move from funnel to pipeline model to lead to better results. Read the Article here.
Anil Singh Delivers Transformative Digital Insights in His New Role at Chief Outsiders
9.10.2020 — Time Warner, Intuit veteran is the latest fractional CMO to join the renowned “Executives-as-a-Service” firm
Luxury Daily: 3 steps to achieving revenue growth mid-pandemic: The sales and marketing accelerator
9.10.2020 — John Baglivo, a CMO at Chief Outsiders, explains vital steps to regain revenue growth during the COVID-19 pandemic. Read the Article here.
Chief Outsiders Launches First National Ad Campaign on Mid-Market Company Growth Amid COVID-19
8.6.2020 — 60-Second Spot Running on Major Business, News Networks
Partner and Fractional CMO Deborah Fell Named to Chief Outsiders’ Leadership Team
7.28.2020 — Fell earns promotion after five years of offering C-level insights to clients of “Executives-as-a-Service” firm